Honeyweb Blog / Facebook Advertising
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook advertising in the busiest period of the year
We sell all year long, we advertise all year long, but the end of the year is the busiest period for most of us.
Demand for ads rises, in this case, Facebook Ads. What are the essential steps towards creating Facebook ads that really convert and bring results that are a holiday gift for your business?
Antonio Calero (AdEspresso) is our speaker for this session, we will have his 15-minutes presentation, then Molly McCarty and Neal
By Andrew Foxwell
semrush.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Facebook Adds Split Testing, Improved Ad Analysis Options Within Ads Manager
In order to provide advertisers with more insights into what’s working – and what’s not – with their ad efforts
Facebook’s rolling out two new testing options which will enable more accountable, traceable experimentation with various creative aspects.
The first new option is creative split testing, which, as it sounds, will make it easier for advertisers to get data on varying ad approaches
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
How to Get Your Facebook Ad Approved: Facebook Advertising Policies 101 [Podcast]
You've created the perfect marketing campaign - it's 100% in-tact and beautifully integrates social media marketing, video and visual marketing.
Now you're ready to take it to market and let the world know about your offer.
You know Facebook advertising is the perfect platform to help get the word out and reach your target audiences, so you log into Facebook Ads Manager and spend the next hour setting up your campaign.
By Pam Moore
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
![How to Get Your Facebook Ad Approved: Facebook Advertising Policies 101 [Podcast]](https://www.honeyweb.com.au/uploads/blog/e47135a6eb9a7d66d3ff6dbb9cba58c8.jpg)
6 Tips for Engaging Facebook Ad Creative
The success of your Facebook advertising campaign relies on a mix of creative and targeting.
And while there's a ton of content out there that discusses targeting strategy, I wanted to share some tips that have helped us create engaging visuals for our Facebook ad campaigns.
These tips actually come from Facebook themselves, so they're sure to be of value.
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Facebook Announces New Measures to Tackle Political Interference via Facebook Ads
Following Facebook’s recent investigation into Russian-backed ads which ran on their network in the lead-up to the 2016 U.S. Presidential Election
The Social Network has announced a new set of measures to help them tighten control over ad content and ensure such misuses of their platform are minimized where possible.
Facebook recently conducted an internal investigation after questions were raised over the role the platform might have played in swaying voter behavior.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
3 Ways to Retarget Your Instagram Audience with Facebook Ads
Did you know that you can now retarget your Instagram community via Facebook Custom Audiences?
Earlier this year, Facebook started testing out Instagram retargeting, and they've now rolled out the new feature worldwide.
If you've not yet used Facebook Custom Audiences for Instagram, this post will walk you through all the different options for Instagram audience retargeting, and how you can use them to advantage.
By Dora Yanakieva
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How to Optimize Your Facebook Ads for Conversions in 3 Simple Steps
If you've read any of my blogs you know that I'm definitely a big fan of Facebook’s advertising offerings.
From experience, Facebook Ads have proven to be the most cost-effective way to reach a targeted group of consumers online - used correctly, you can easily drive targeted traffic to your website for less than $0.20 per click.
But while cheap cost-per-click is great, there will also come a time when you need to focus on converting those social media website visits into purchases.
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
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