Honeyweb Blog / Facebook Advertising
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
3 Overlooked Facebook Lookalike Audiences That Will Improve Your Ad Results
Want better results from your Facebook lookalike audiences?
Wondering which custom audiences yield the best-performing lookalike audiences?
In this article, you’ll discover how to create three highly tuned Facebook lookalike audiences from your most valuable custom audiences.
By Jordan Bucknell
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook Adds New AR and Stories Tools to Herald in Next Phase of Digital Connection
At last year’s Facebook F8 developer conference, the main focus was on AR, with the announcement of their Camera Effects Platform
Including AR studio - and a range of new tools which would enable third parties to create their own digitally enhanced experiences via the Facebook Camera.
This time around, AR remains firmly on Facebook’s agenda, with a set of new tools designed to enhance the Facebook Camera experience, particularly via Stories
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook’s New PR Campaign Wants Us To Remember the Good Old Days
Facebook has been under the spotlight ever since the Cambridge Analyticanews surfaced.
CEO Mark Zuckerberg and his team have acknowledged the bad light their brand name has fallen under, not just with data misuse, but with the way people generally view their platform today.
In an attempt to rebuild their image and regain the trust of users, Facebook just launched a massive PR campaign: "Here Together".
By Emma Wiltshire
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
10 Things We Learned Running an Online Facebook Ads Mastery Course
Since we first founded AdEspresso, we’ve always aimed to be more than just a software solution.
As our customer base picked up and we wanted to offer more, we established our Academy and University to provide articles, guides, and webinars on how to get the most out of your digital advertising.
One of our aims for 2018 was to take that to the next level and put everything together into a complete Facebook Ads Mastery course that could turn even a beginner into a Facebook ads expert.
By Paul Fairbrother
adespresso.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook’s Working on a Powerful New Ad Targeting Option - But Will it be Released?
It feels somewhat uncomfortable to be talking about Facebook’s advanced ad targeting since the Cambridge Analytica scandal
As if, by discussing a potential new feature, you’re somewhat complicit in their dubious data mining.
But advanced data is the key benefit of social media marketing, it’s the new process that marketers have had to learn, becoming amateur data scientists themselves, along with promoters.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
How to Create a Facebook Local Event for Your Business
Do you market a local business on Facebook?
Have you heard about the Facebook Local app?
In this article, you’ll discover how to use Facebook Local to create events that drive in-store foot traffic.
By Taylor Hulyksmith
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
How to Use Facebook Groups to Build Your Audience [Infographic]
Facebook has been putting significantly more emphasis on groups of late - and for good reason.
Facebook Groups are used by more than a billion people each month - more than Instagram and Snapchat combined
And according to Facebook more than 100 million people are members of what they call "very meaningful" groups.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
![How to Use Facebook Groups to Build Your Audience [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_429843784.jpg)
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