Honeyweb Blog / Facebook Advertising
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook’s Latest Controversy Could Fundamentally Change the Platform - and Social Media Itself
The biggest social media story of the moment
And maybe ever – is the latest controversy surrounding the misuse of Facebook data by controversial advertising/lobbying group Cambridge Analytica.
To quickly get you up to speed, former Cambridge Analytica staffer Christopher Wylie has come forward with allegations that the company used personal information on American voters.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook Signs New Streaming Deal with MLB, Boosting its Video Content Push
After making a big noise about their broadening video ambitions, Facebook’s video content push seems to have eased off a little in recent months.
That, in part, would appear to be due to poorer performance of their Watch platform than expected
Facebook has struggled to monetize Watch content, with ad demand remaining low due to an overall lack of audience interest in the initial round of Watch-exclusive programming.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
5 of the Most Common Facebook Ad Mistakes - and How to Avoid Them
Facebook is everywhere.
It’s a trusted login credential for sites all over the Internet, businesses use it as a storefront, families use it to stay in touch.
The Social Network now reaches virtually every corner of society in some form.
By Lucas Miller
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook to Give Local News Stories a News Feed Boost, Starting in the U.S.
One of the key measures emphasized was 'civic engagement' and using the power of Facebook to improve connection within local communities.
That approach was solidified after Zuck's 'Great American Road Trip', in which the multi-billionaire CEO traveled to 23 US states and spent time with everyday folk, in order to get a better feel for their lives and how Facebook might be able to help.
And now, Facebook has outlined the next phase of that process, with local news to be given a News Feed boost, as part of their broader effort to increase community engagement.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
The Official Facebook Advertising Playbook 2018
With a new year comes new opportunities to engage with your audience.
Facebook advertising continues to be a powerhouse for marketers who want to engage customers in new and creative ways.
If you have a vision, chances are, Facebook ads has the right set of opportunities for you.
By Andrew Tate
adespresso.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Why You Need to Get A Facebook Blueprint Certification
In Tae Kwon Do, earning a black belt is one of the highest achievements that a student can earn.
It represents dedication, skill, and a minimum time requirement (at least two years!) spent learning and improving.
But when a student earns a black belt, it isn’t just a personal badge for them. The black belt is also a symbol to others of the effort spent and the knowledge gained—it’s a universal, uncontested signal of a certain skill set.
By Andrew Tate
adespresso.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook Announces Coming News Feed Changes Which Will Reduce the Reach of Page Posts
Publishers have long seen it coming, and Facebook has made no secret about it.
But now The Social Network has confirmed that they’ll be making concerted moves to show users more posts from people they know - and fewer posts from Pages.
Facebook CEO Mark Zuckerberg announced the coming changes in a post, outlining that their aim is to ensure that the time people spend on Facebook is ‘well spent’.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
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