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Honeyweb Blog / Conversions

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

7 Page Speed Stats Every Marketer Should Know

If we asked you to describe an effective digital marketing campaign, you might tout the value of strong design, ad targeting, or the benefits of conversion optimization.

But even if your web and landing pages are aesthetically on point, it can mean nothing if you haven’t considered page speed.

For context, if it takes more than three seconds for a page to load,just over half of visitors will leave it. 

By Jennifer Pepper
unbounce.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

7 Page Speed Stats Every Marketer Should Know

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Optimizing Mobile Forms for More Conversions—and a Competitive Advantage

Done right, optimized mobile forms can deliver more than an increased conversion rate:

They can become a competitive advantage—a reason users choose to fill out a form on your site.

 Consider the number of interactions it takes to book a room on Hotel Tonight compared to its competitors, something Luke Wroblewski highlighted in his talk on mobile design:

By Derek Gleason
conversionxl.com

Honeyweb are your local conversion marketing experts, contact us to discover how we can help your business.

Optimizing Mobile Forms for More Conversions—and a Competitive Advantage

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Value Proposition: How to find the best expression of your value

The value proposition “why” — why should customers choose your product — can be answered in 100 different ways. But how do you determine the most effective answer?

Often, it is determined in a conference room with a rigorous debate amongst leaders and experts.

But experts do not have the answers to this question — only your customers do. 

By Shaniah McGlaughlin
marketingexperiments.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

Value Proposition: How to find the best expression of your value

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The “Foot-in-the-Door Technique,” or When Longer Forms May Work Better

“How can a person be induced to do something he would rather not do?”

Researchers Jonathan L. Freedman and Scott C. Fraser asked that question more than half a century ago.

In their era, it usually meant convincing someone to endure a pitch from a door-to-door salesman.

By Derek Gleason
conversionxl.com

Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

The “Foot-in-the-Door Technique,” or When Longer Forms May Work Better

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WTF Is Thin Content? (And How Do You Fix It?)

WTF exactly is thin content?

New clients who suffer from little engagement or few conversions often ask me this after my agency conducts a content audit.

The short answer?

By Ron Lieback
searchenginejournal.com

Honeyweb are your local content marketing experts, contact us to discover how we can help your business.

WTF Is Thin Content? (And How Do You Fix It?)

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How to Curate Sitelinks to Increase Conversions

If you rely on search engine traffic, conversion optimization starts beforevisitors get to your site. Why? Sitelinks.

For most sites, a brand query (e.g. “king arthur flour”) generates sitelinks—links from other pages on your site that appear below the main link, typically the homepage.

For mobile searches, those sitelinks may be expandable, allowing users to browse multiple levels of your site, all before clicking a link.

By Derek Gleason
conversionxl.com

Honeyweb are your local Conversion marketing experts, contact us to discover how we can help your business.

How to Curate Sitelinks to Increase Conversions

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50 Tips to Help You Generate More Conversions from Your Website [Infographic]

A strong opening summary to this new infographic from Prospect Agent, which outlines a range of tips to help you boost your website conversions, and generate better bottom line results. 

There's a heap of helpful tips worth considering, ranging from layout, design, content notes and CTAs.

It's definitely worth taking a look - check out the full infographic below.

By Mark Walker-Ford
socialmediatoday.com

Honeyweb are your local website marketing experts, contact us to discover how we can help your business.

50 Tips to Help You Generate More Conversions from Your Website [Infographic]

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Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2020 your biggest year yet.

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