Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
10 Ways to Increase Your Social Media Reach and Engagement [Infographic]
While most brands now accept that they need to have a social media presence, many still struggle to know how to maximize social platforms for awareness and promotion.
Part of the confusion lies in the way in which social is used, in variation to traditional outreach platforms.
Here's an overview of how you can apply this principle in action, and use social media to connect with a larger audience.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![10 Ways to Increase Your Social Media Reach and Engagement [Infographic]](https://www.honeyweb.com.au/uploads/blog/10ways.jpg)
3 Reasons Why Social Media Isn’t Working for Your Business
"Social media doesn’t work…"
There are some basic mistakes that entrepreneurs and businesses repeatedly make in social media marketing which are limiting their capacity to grow an engaged audience.
Here are some of the most common missteps that I see:
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

5 Social Media Contest Tools to Help Maximize Engagement With Your Campaigns
Looking to boost brand awareness, and get more reach for your social media campaigns?
Contests are a great way to generate engagement with your campaigns, and because social platform algorithms are designed to amplify content which stimulates user interest and activity.
But in order to run an effective engaging contest, you'll need the right tools to help.
By Lilach Bullock
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

150 Experiments on the Call-to-Action: Six psychological conditions that hinder our results (Part 2)
This is part two in our series about effective call-to-action strategies that increase your webpage’s performance.
We did a meta-analysis of 150 of our experiments to determine six common cognitive conditions in the minds of webpage visitors regarding the call-to-action that hurt conversion.
We'll show you how to improve your call-to-action by mitigating these negative responses with strategic overcorrection methods.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.

How to Create a Facebook Marketing Plan That Models Your Customer Journey
Is your Facebook marketing meeting your customers where they are?
Wondering how to design a Facebook plan that supports your sales funnel?
Discover how to create a customer-centric Facebook marketing plan that meets your prospects and customers at every stage of their customer journeys.
By Jessica Campos
socialmediaexaminer.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

How to Measure the Success of Your LinkedIn Company Page: 5 Performance Metrics
Wondering if your LinkedIn company page is delivering the results you hoped for?
Do you know where to find the best data to evaluate your efforts?
Learn how to measure five key performance metrics for your LinkedIn company page.
By Mackayla Paul
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Facebook Adds ‘One-Time Notification’ API to Messenger for Business
Facebook has this week launched a new 'one-time notification' API for businesses on Messenger
Which will enable brands to get in back contact with potential customers with updates relevant to their interests.
The option adds to business' capacity to stay in touch with users via direct message.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

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"We knew we needed a social media presence, Honeyweb provided us with the how! And more importantly the how with results. Since implementing Honeyweb’s social media strategies our Facebook traffic improved by 28.7% and website hits by 591.2%. We have found our personal strategist, Steph! Readily accessible, willing to add value to our business and not afraid to use emoji’s where needed
"
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