Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
5 Free Tools to Monitor Your Competitors’ Digital Marketing Campaigns
Creating a holistic digital marketing strategy can take months, while effectively executing that strategy - after tweaks, minimal fails and multiple learning curves - can take up to a year.
One stage often omitted from this important process is monitoring your competition.
Watching your competitors online can provide a range of benefits, including identifying market opportunities, connecting with companies you should be cross-promoting, back-link insight, ad targeting options and more.
By Robyn Ackerman
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Facebook Is Testing Colored Comments to Help Make Your Responses Stand Out
You know what looks really cool? These colored background posts on Facebook.
No doubt you’ve seen these crop up in your News Feed from time to time, and they look cool, right? They’re a bit fun, exciting, something different.
Okay, maybe not – at least to me. These colored posts have always seemed like maybe a step too far, a little too attention seeking.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Facebook Tests a New Option to Cross-Post Instagram Stories to Facebook
Facebook started rolling out Facebook Stories - their Snapchat-clone within Facebook proper – to desktop users, with a new dedicated space being added to the top right of the desktop window.
So what, right? Nobody uses Facebook Stories anyway.
That would appear to be true - of all Facebook’s various Stories additions, Facebook Stories appears, thus far, to have been the least successful, at least anecdotally.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
3 Popular Social Media ‘Hacks’ - The Pros, The Cons and The Risks
An inevitability in the age of algorithms is that people are going to try and find ways to ‘hack’ them, to cheat the system, to get an advantage based on whatever tools they think they have available.
Of course, that approach makes sense – if you can get your business more exposure, why wouldn’t you?
This is particularly true of platforms like Facebook, which now reaches 2 billion people.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Use LinkedIn Video to Boost Your Performance
In today's online marketplace - the fastest, easiest and most effective way to win new business is by getting your face, voice and personality in front of potential prospects.
Online video is an ideal way to do this, because it instantly establishes the know, like and trust factors that are a critical component of any business coaching or consulting relationship.
And now, you can utilize video on LinkedIn to help boost your standing on the world's largest professional network.
By John Nemo
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How Social Media Can Make or Break Your Brand [Infographic]
In our increasingly digital world, social media is becoming an increasingly important business tool.
The far-reaching power of sites such a Twitter, Facebook and Instagram, enables brands to interact with their customers, attract new ones and increase their exposure.
However, as much as these sites have the power to build a brand, if not used properly, they also have the potential to take it down.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![How Social Media Can Make or Break Your Brand [Infographic]](https://www.honeyweb.com.au/uploads/blog/social-media-2.jpg)
3 Successful Ways to Promote Your Business on Social Media
Looking for new ways to put your brand in front of social media users?
Wondering what’s working for others?
It’s possible to keep your social posts focused on your brand and avoid seeming self-centered and overly promotional.
By Aaron Orendorff
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
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