Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Use Snapchat to Promote Your Brand and Drive ROI [Infographic]
Snapchat is currently one of the most popular social media platforms, with a daily active user count that, reportedly, beats Twitter.
And while it still trails well behind Facebook and Instagram in the popularity stakes, there's still a lot of potential in the app, particularly considering it's clear skew towards younger users.
And now, thanks to Snap Inc. recent launch of their self-serve ad platform, businesses, large, medium or small can use Snapchat to connect with that audience.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![How to Use Snapchat to Promote Your Brand and Drive ROI [Infographic]](https://www.honeyweb.com.au/uploads/blog/snap9.jpg)
Facebook Adds New Memories Reminders to Prompt More Sharing
Some people hate them, some love them – but however you feel about them, you can’t deny their effectiveness in prompting people to share more content.
Back in 2015, Facebook was reportedly facing a crisis.
According to a report published by The Information, overall sharing on Facebook fell 5.5% between mid-2014 and mid-2015, while the sharing of personal posts - like people's own thoughts and photos - fell a massive 21% in the same period.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Facebook’s ‘Game of Thrones’ Video Mask Outshines Similar Campaign on Snapchat
And now, for the latest in Facebook’s ‘anything you can do, I can do better’ battle with Snapchat.
Back in July, before the launch of the seventh season of Game of Thrones, HBO ran a Snapchat Lens and filter as part of their promotion efforts.
According to Snapchat, the Game of Thrones Lens generated over 122 million impressions in a week, with more than 45 million individual users posting or viewing the promotion.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How to Set a Facebook Ad Budget
Wondering how much you should spend on Facebook ads?
Do you need to set a budget?
In this article, you’ll discover how to set a Facebook advertising budget by working backward from the revenue you need to generate.
By Logan Mayville
socialmediaexaminer.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
What Taylor Swift’s Social Media Blackout Can Teach You About Reinvention
On August 18th, pop star Taylor Swift suddenly vanished — online, that is.
The singer went dark across her Facebook, Twitter, Instagram, and Tumblr accounts, deleting all of her posts, unfollowing everyone she had been previously following, and leaving her accounts stripped bare.
Over the course of the next six days, Swift would tease her return through cryptic clips of a snake, leaving the internet buzzing over theories as to what it could all mean.
By Deborah Sweeney
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Facebook Makes Certain Post Types Ineligible for Promotion as they Hone in on Business Objectives
Facebook has announced that they’re removing the ability to promote certain Page posts as they shift their ad products towards more specific business objectives, as opposed to social stats.
As explained by Marketing Land, up till now, Pages have been able to boost any post on their Page, including change of profile picture updates, watching TV show status, location check-ins, etc.
Facebook says these types of promotions are ‘lesser used’, and importantly, ‘not tied to advertiser objectives’, so they’re removing the ability to use them in promotions in order to put more focus on their other ad types, which do drive direct response.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
How to Get More Twitter Followers (Without Spending a Dime)
"I will not get a Twitter - why would anyone want to use the word "tweet?"
That's what I said when Twitter was first introduced in 2006. Embarrassing, I know. But, in my defense, that was before I was a digital marketer.
Regardless, I'm now eating my words, because Twitter has become my favorite social media site for marketing. And I'll be using the word "tweet" quite a lot in this article.
By Jessica Swanda
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
Testimonials
"Having an email template designed by Honeyweb has been one of the best marketing tools we have implemented into our business. The software is easy to use (an absolute must)! and the response we've gotten from our clients has been great. A lot of positive feedback about the professionalism of our emails. We put off advertising via this medium for so long because we found the whole idea so overwhelming but with Honeyweb it's been easy and really effective"
Susy Giannakis
Beauty at its Best
