Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The Path to Social Media Success 2017 [Infographic]
Quality content, engagement, measurement, adaptation.
These are the core tenets of a successful social media marketing strategy, and when broken down into just four concepts, it seems pretty simple.
Unfortunately it is a lot more complex than that, with each element requiring is own process, approach and strategy, but these are the essentials.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![The Path to Social Media Success 2017 [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_129701267.jpg)
Instagram Adds Variable Format Support to Multi-Image Posts
Back in February, Instagram announced that users would now be able to post multiple images in a single post.
But there was a catch, albeit a minor one. When sharing multiple images in a single post, all of the images had to be square format, and only square format.
Now Instagram’s looking to fix that. Well, mostly anyway.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
New Study Finds Facebook Page Reach Has Declined 20% in 2017
It’s not just you and your Page - according to new research by BuzzSumo
The average number of engagements with Facebook posts created by brands and publishers has fallen by more than 20% since January 2017.
BuzzSumo analyzed more than 880 million Facebook posts from publisher and brand Pages over the past year, noting a clear decline in engagements since early 2017.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Creating a Social Media Ads Process which Drives Sales
When clients come to our media buyers with their campaigns, we try to understand their goals and how to best use the creative elements they’re ready to run.
So how do our buyers know where to place your ads to boost sales, or what type of ad units will best suit your needs?
Well, there’s a method for that, and the good news is we'll share it with you to help you and your team succeed.
By Taylor Schaller
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
4 Instagram Mistakes You Don’t Know You’re Making
Instagram has evolved so much from when it was all about the images - now brands and businesses can use it as a powerful tool for marketing success.
But with so many updates, new features, and accompanying rules and regulations, it can be easy to overlook some of the finer details of the platform and miss out on opportunities.
Or even worse, you could be making a key error in your approach, limiting your success.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
5 Steps to Get Customers with Facebook Ads [Infographic]
More than 2 billion people are on Facebook, and advertisers collectively spent more than $26 billion on Facebook ads in 2016 to reach that ever-growing audience.
And seeing the stats, one can easily assume that the chances of you reaching your target audience through Facebook are pretty high, right?
But then you hear from people who say they've spent thousands of dollars on Facebook ads without generating any real results.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![5 Steps to Get Customers with Facebook Ads [Infographic]](https://www.honeyweb.com.au/uploads/blog/ad_fb.jpg)
Facebook: Pages that Repeatedly Share False News will be Banned from Buying Ads
Facebook has unveiled its latest measure to help stop the spread of fake and misleading content on their platform, with the announcement that Pages who repeatedly share disputed content will be banned from advertising on Facebook outright.
Last December, after Facebook saw a wave of criticism for their role in spreading fake news in the lead-up to the US Presidential Election
The Social Network announced one of their first new measures to curb the spread of such content, partnering with third party fact-checkers to flag questionable stories being shared on the platform.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
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