Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
LinkedIn Adds ‘Active Status’ to Alert Your Connections When You’re Online
LinkedIn has added another new feature to boost on-platform messaging
Given the app has seen some 240% growth in messages sent since the launch of their revamped mobile app, the focus on messaging makes sense.
Their latest messaging addition is called ‘Active Status’ and is currently being rolled out to all users.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Facebook Updates News Feed Layout to Improve On-Platform Engagement
Facebook has announced an update to their News Feed layout which will help cater to common user concerns and make the Facebook process easier and more clear-cut.
And while the changes may seem small – you may not even notice all of them as you scroll through – each plays a specific role, and is based on various iterative studies and data.
The changes have been driven by the most common issues highlighted by users, identified through their regular feedback process.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
How to Use LinkedIn’s New ‘Connection History’ Feature to Boost Opportunities
In my world of selling on LinkedIn, my top strategy is utilizing 1-on-1, personalized marketing.
But I currently have over 13,000 connections in my LinkedIn network, which can make remembering how and when I connected to someone a bit difficult.
Good news - LinkedIn recently rolled out a new feature which reminds you of when, exactly, you connected with someone.
By John Nemo
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
The Evolution of Social Media Influencers [Infographic]
Social media influencer sounds like a fake job, right? Well it turns out this is one of the hottest jobs right now, thanks to the rise of the medium.
These days people can make themselves famous on social media by building a following around their passion
Whatever that may be, and then convert that into a living by charging companies to place ads in the mix with their social media posts.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![The Evolution of Social Media Influencers [Infographic]](https://www.honeyweb.com.au/uploads/blog/network.jpg)
Twitter’s Timeline is Becoming More Algorithm-Influenced – Here’s How to Take Advantage
If you haven’t noticed, there are a heap more tweets being shoved into your Twitter timeline these days
Either from people you don’t follow or from people you do follow, but content you wouldn’t normally see (like their replies to others).
As per Twitter’s latest earnings results, putting heavier emphasis on showing people more relevant tweets is helping to boost engagement, despite overall audience numbers stalling.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Create Snapchat Ads in Snapchat Ad Manager
Wondering how to advertise on Snapchat?
Have you explored the Snapchat Ad Manager?
Businesses of all sizes can create Snap ads with the platform’s self-serve Ad Manager tool.
By Shaun Ayala
socialmediaexaminer.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
The Best Times to Post on Social Media (According to 20 Studies) [Infographic]
There’s always an inherent risk to ‘best times to post’ reports - with the most critical being that generic best times don’t relate to your specific audience and their habits.
The only true way to know what times are best for you to post is to study your own analytics, test different post times, then study again, till you find what works.
But that said, there is still value in using generic best times as a guide, particularly as a means to narrow your test pool.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![The Best Times to Post on Social Media (According to 20 Studies) [Infographic]](https://www.honeyweb.com.au/uploads/blog/content6.jpg)
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