Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
5 Social Media Experts Share Their Thoughts on What’s Coming in 2018
It’s the most wonderful time of year.
No, I'm not talking about the holiday season - we're coming into prediction season, where tastemakers and experts trot out their forecasts for what’s ahead for social media and digital marketing more broadly.
So in the vein of Hobby Lobby and Michael’s putting their holiday décor on display in the summer, I'm jumping into prediction season early.
By Stacey Sayer
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Could Snapchat’s Collaborations with Apple and Google Signal Something More?
The newly listed company's forging some interesting connections via partnerships with tech giants, which may point to future opportunities for the app.
Recently, when announcing the coming launch of the iPhone X, Apple’s SVP of software engineering Craig Federighi discussed the detail of their new face-tracking and image enhancement tools, and explained how they’d been working with Snapchat to develop Lenses and visual additions based on this.
That mention alone saw shares in Snap Inc. spike, with many speculating what this potential partnership might mean.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
6 Free Ways You Probably Aren’t Using to Generate Website Traffic [Infographic]
Generating website traffic is tough at the best of times, but when you’re just starting out it’s even harder.
This is especially true if, like most, you’re working on a limited budget - if you can’t afford to pay for Google Adwords or Facebook Ads you need to utilize every last drop of free advertising possible.
But where do you start? For most new businesses, it all begins with social media.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![6 Free Ways You Probably Aren’t Using to Generate Website Traffic [Infographic]](https://www.honeyweb.com.au/uploads/blog/free.jpg)
3 Ideas for Halloween Instagram Contests
Are you looking for ideas for Halloween Instagram contests? Want to build some momentum for your brand going into the even bigger November and December holidays?
An Instagram hashtag contest is the way to go.
Instagram and hashtags go together like Stephen King and It, and adding a contest to the mix can make your marketing efforts scary effective.
By Dana Kilroy
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Facebook and Twitter Continue to Expand their TV-Like Video Efforts, Add New Opportunities
Both Twitter and Facebook have continued their push into TV-like content this week, with new announcements on programming which will further expand their efforts.
Earlier this week, Facebook and the NFL announced a new partnership that will see Facebook granted distribution rights for official NFL video, including game recaps and official highlights.
Facebook won’t be airing full games on their platform, but they will be able to broadcast videos and recaps, as well as NFL-created programs, which will be ‘uniquely packaged’ for Facebook.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Pinterest Showcases Halloween Ideas with a New, Interactive Haunted House
Halloween is coming up, giving businesses a perfect time to create themed campaigns to tie-in to the event.
As noted by Pinterest, Halloween is big business in the U.S., with spending on treats, costumes and decorations expected to rise 8.3% this year to a record $9.1 billion.
And a lot of people will be turning to Pinterest for ideas and inspiration.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Snapchat Announces 3D AR Lenses as a New Ad Option
It was only a matter of time, but Snapchat has this week confirmed that their 3D World Lenses - which they introduced last November
Will now be available as an ad option, with Warner Bros and Bud Lightpartnering with Snapchat on the first iterations of the tool.
The option will clearly hold appeal for some advertisers – while these initial examples seem fairly basic, in terms of how they could be used, Snapchat’s talking up their potential, using the popularity of their ‘Dancing Hot Dog’ Lens to demonstrate.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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