Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Big Changes Coming to Facebook’s Messaging Platform
There’s a deadline on the horizon that affects, and requires action by, Facebook Page admins.
As of January 1st, 2019, Facebook Pages will need to have successfully been approved for subscription messaging permissions
If not, they won’t be able to send the free messaging type called 'non-promotional subscription messaging'.
By Larry Kim
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook Releases New Report on Customer Friction Points, and How to Resolve Them
As digital platforms work to provide more immediate on-platform shopping options
Minimizing the steps required to make a purchase, consumer expectations are also rising.
Now, many shoppers will simply click away from purchasing processes which force them into extra effort - in fact, according to Facebook, 80% of consumers say that the experience a business provides is just as crucial as its goods or services.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
How to Add Facebook Live Chat to Your Website
Do your website visitors ask questions about your products and services?
Looking for a way to answer those questions in real time?
In this article, you’ll discover how to use Facebook Messenger with a free plugin from Zotabox to have live conversations with your website visitors.
By Ben Heath
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Twitter Seeks to De-Emphasize Follower Counts with New Update
During his recent trip in India, Twitter CEO Jack Dorsey noted that he wants to make follower counts a less significant element in the app
Even going so far as to say follower counts are 'meaningless' in one session.
That'll no doubt put a hurt on those 'influencers' who've spent copious amounts of time following and unfollowing people to build up their stats, but Dorsey's logic does seem sound.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Instagram Launches New Crackdown on Fake Followers Gained via Third Party Apps
The days of faking your way to Insta-fame could be numbered
With Instagram launching a new push to eliminate inauthentic followers and likes gained via the use of third-party tools which promise to boost your on-platform presence.
Every day, people come to Instagram to have real experiences, including genuine interactions.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
SMT’s 2018 Social Media Spending Survey - Part 1: Key Channels of Focus
As you start planning for 2019, it's worth considering the latest trends and shifts in social media budgets
Where businesses are spending their money, where they're seeing the best return and how they plan to approach digital marketing next year.
To help with this, we recently conducted a survey within the Social Media Today community to get some perspective on the latest key trends, and the experiences of our collective community.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
2018 Holiday Social Marketing Trends [Infographic]
The holidays are undoubtedly a fruitful time for many businesses
And with 73% of consumers indicating that they've been influenced by a brand’s social media presence when making a purchase
Animoto recently conducted a new study to gain some insight into how exactly consumers and marketers are responding to holiday marketing on social.
By Becky Brooks
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![2018 Holiday Social Marketing Trends [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_239963149fg.jpg)
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