Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook’s Phasing Out its Ad Relevance Score, Removing Six Ad Metrics
Facebook has announced that it will remove its Ad Relevance Score as part of a broader switch to more granular.
Facebook originally launched its ad relevance score back in 2015 to provide advertisers with more insight into their ad performance, and what they could expect.
The new metrics which will be provided are:
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
The Complete Guide to CPC Advertising (on Google, Facebook, and Instagram)
Global digital advertising spending is expected to rise 17.1% to $327.28 billion this year
With Google and Facebook leading the pack when it comes to U.S. ad sales.
How you manage your CPC efforts will greatly impact how much you shell out in ad costs in those channels.
By Animalz
adespresso.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.
Facebook Automated Ads: Everything You Need To Know (Experiment Included)
Those who tried Facebook Automated Ad raise your hand, please.
And those of you that didn’t even know what facebook Automated ads were until this moment raise your hand, please.
All of you put your hands down now, please, you’ll need them to scroll through this post!
By Guest Post
adespresso.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
How to Improve Your Social Video Content: 10 Tips From the Pros
Want to create better social video content? Looking for tips and tools to try?
In this article, 10 video experts share the tactics and tools they use to create successful video content.
How to Improve Your Social Video Content?
By Lisa D. Jenkins
socialmediaexaminer.com
Honeyweb are your local social video marketing experts, contact us to discover how we can help your business.
Twitter Provides New Stats and Advice on Video Marketing
If you haven't heard, video is the best performing content type on pretty much every social platform
With the more immersive, engaging visual format proving time and time again to hold more attention, and better communicate brand messaging.
Of course, not everyone has the capacity to create video, but if you can, the stats show you probably should.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
Social Media Calls to Action: 19 Words & Phrases to Generate More Engagement [Infographic]
Are you looking for ways to generate more engagement on social media?
Want to encourage your social media followers to take action on your posts?
They break things down into the following categories:
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.
![Social Media Calls to Action: 19 Words & Phrases to Generate More Engagement [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_1142605358.jpg)
LinkedIn Video Ads: Relevance, Specs, and Use Cases
On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an intern.
On Facebook, an ideal customer may log on to see photos of a new nephew, not to check out a 30-second demo of your SaaS product.
LinkedIn has the potential to resolve both shortcomings:
By Derek Gleason
conversionxl.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.
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