Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Create a Social Media Content Strategy
Content is the heart of any social media strategy
To create a social media content strategy, brands absolutely need to create content that users want to consume.
So, what do consumers want from brands on social media?
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Use Social Media for Market Research
Social media isn’t a perfect source of market research
But for large organizations, it’s still a critical one. Why? Because it includes your most passionate fans.
Further, consumers crave communication with brands on social media:
By Hugh Beaulac
conversionxl.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Use the Facebook Attribution Tool to Analyze and Optimize Your Customer Journey
Our customers live in a multi-channel world. To survive and thrive in this advertising realm, we must too.
Connecting how people move across devices through the consumer journey is essential to determining which ads are really driving conversions.
What Does the Facebook Attribution Tool Do?
By Tory Wenger
adespresso.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Using Excel’s Facebook Ads Manager to Transform Your Ad Reporting
You've just launched a new Facebook ad campaign and it all seems to be running smoothly.
The only issue is that you have 7 other ad campaigns running and you need to keep an eye on your progress and make sure you aren't going over your budget.
Here's when Facebook Ads Manager for Excel swoops in to save the day.
By Emma Wiltshire & Jaclyn McCartney
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
3 Instagram Marketing Mistakes and How to Fix Them
Is your Instagram marketing working?
Wondering if you’re making mistakes that could hurt you?
In this article, we asked some of today’s top Instagram marketers to share common mistakes they see and how to avoid them.
By Lisa D. Jenkins
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
UK Parliamentary Report Accuses Facebook of Intentionally Violating Data Privacy
Facebook and other social media platforms would be required to remove sources of disinformation
And other harmful content or face a large fine or other punishment under the proposed parameters.
The full report insists that companies like Facebook and their leadership must not be allowed to act like "digital gangsters" that consider themselves above the law.
By Erica Sweeney
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
How to Scout Out the Best Influencers for Your Brand
With the rise of influencer marketing (and platforms to help you manage said campaigns) in recent years
I’ve gotten a lot of questions about integrating influencer marketing into your social media strategy.
Influencer campaigns can drive word of mouth marketing and consumer growth, leading to influencers becoming brand ambassadors for companies.
By Lilian Sue
socialmediatoday.com
Honeyweb are your local influencer marketing experts, contact us to discover how we can help your business.
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