Honeyweb Blog / Search Engine
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
The 11 Most Important Parts of SEO You Need to Get Right
SEO does not work in a vacuum.
It requires many moving parts working in the right context in order to create a holistic, effective marketing strategy that gets results for your business.
From audience, to the user, to final conversions, SEO involves executing the right moving parts in the correct context and in the correct order to win clients, conversions, and sales for your company.
By Brian Harnish
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Why SEO Pros Should Care About Branding
In certain SEO tribes, there is a notion that as long as a company ranks for certain keywords, they don’t need to worry too much about their brand.
In some cases, this may be true.
There are countless verticals where just ranking above your competitor can be worth thousands of dollars of increased leads or sales.
By Tony Wright
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
10 Facts You Think You Know About SEO That Are Actually Myths
SEO is renowned for misinformation, misunderstandings, and misconceptions.
This is in no small part due to Google being somewhat of a black box in order to try and limit gaming of SERPs.
However, in recent times, Google has taken noticeable steps to become more transparent through increased activity in the SEO community.
By Sam Marsden
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
How to Set up Google Analytics Goals & 7 Tips to Get Ahead
Determining objectives for a website is essential in justifying the need for a website in the first place.
Creating goals for these objectives in your analytics platform are likewise important for understanding the success of your marketing and advertising efforts toward meeting the overall site objectives.
Through collaboration, your team should determine how the website needs to help the company achieve its overall goals.
By Josh McCoy
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
The Ultimate Guide to Yandex SEO
While Google has a strong presence in Russia, it’s vital that your SEO strategy takes Yandex into account.
Yandex is the leading search engine in Russia (by blended market share), and due to recent legal changes (Google got slapped in Russian courts), they’ve also closed the gap on mobile.
More than just a search engine, Yandex also provide a browser (YaBrowser), email, news, maps, paid advertising, and translator services to the Russian market.
By Dan Taylor
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Is Google AdWords Right For Your Business? Here’s How To Research and Find Out
Google AdWords has long been referenced and touted as a great place to bring in new sales and leads for your business.
But we’ve all heard the horror stories along with the successes, too: Losing money, failed campaigns, sinking budgets and going bankrupt fast.
It’s true, AdWords is essentially gambling: you are putting your own money on the line hoping that clicks convert. So… is AdWords right for you?
By Brad Smith
adespresso.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
Amazon Drops Out of Google Shopping Ads
It has been reported that Amazon has stopped bidding on Google’s Product Listing Auctions as of April 28th.
Google’s Product Listing Ads are ads with product images that appear at the top of certain search results.
Amazon had been a top bidder in that auction for a year and a half. In the meantime, Amazon had been cultivating a competing product. What’s next and how this affects your business.
By Roger Montti
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
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