Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook Announces New Ban on White Nationalist Discussion on its Platforms
After the recent Christchurch terror attacks, in which 50 people were gunned down in mosques
Attention quickly turned to Facebook and the role the platform played, and has played, in spreading messages of race hate.
A key focal point has been that the shooter broadcast his acts on Facebook Live.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
How to Amplify the Power of Your Value Proposition
This four-part framework represents the number one way to drive results in the next quarter
In this full 50-minute session, you will learn how to measure the force of a value proposition
How to use this measurement to predict the success of your campaigns and your product launches.
By Flint McGlaughlin
marketingexperiments.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
10 Metrics to Track When Analyzing Your Social Media Marketing
Do you know if your social media marketing is working?
Wondering how best to report on your efforts?
In this article, you’ll discover 10 metrics worth tracking for your next marketing report.
By Ashley Ward
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Instagram Advertising Cost: 3 Ways To Lower Ad Spend and Boost ROI
Reaching Instagram’s super-engaged 1 billion active users can pay dividends for many advertisers
But it can also cost a bundle, so finding ways to lower your Instagram advertising cost is vital.
AdEspresso research shows that Instagram ads cost can vary greatly depending on a number of factors.
By Animalz
adespresso.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Google Dynamic Search Ads: DOs, DON’Ts, and Other Secrets
How often are people searching for the exact thing you target in your Google PPC campaign?
And what happens to the plethora of unique searches that cross the eyes of the Google gods on a daily basis?
Google has an answer to that: Dynamic Search Ads.
By Brad Smith
adespresso.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
The Importance of Emotional Marketing and Connecting with Your Audience [Infographic]
As various studies have shown, triggering emotional response is the best way to get people to pay attention.
This is even more relevant in the age of social platform algorithms - with machine learning systems distributing content based on audience engagement.
There are some important considerations here - check out the full infographic below.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![The Importance of Emotional Marketing and Connecting with Your Audience [Infographic]](https://www.honeyweb.com.au/uploads/blog/all_the_feels_info.jpg)
The Updated List of Facebook Messenger Chatbot Tools for 2019
Facebook Messenger chatbot tools have exploded onto the tech scene in the past two years
But as with many cutting-edge startups, some have fallen and others have risen to take their place.
We'll look at some of the best chatbot tools which are dominating the industry in 2019, and can help you create more effective, functional chat experiences for your business.
By Larry Kim
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
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