Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Instagram Ad Rollout Will Make It the Top Media Buy: New Research
Are you using Instagram for your business? Have you thought about advertising on the platform?
Instagram just began offering paid advertising opportunities through select developer partners. In the coming months the platform is expected to create a Facebook-like self-serve option for any budget.
In this article you’ll discover findings from studies about Instagram’s current reach, and the potential to reach targeted audiences with ads.
Facebook Messenger Is The Second Most Downloaded App Of All Time
Remember when Facebook forced you to download its standalone messaging app, Messenger, by revoking access to messages from within its flagship app? Turns out that strategy worked swimmingly for the social network: A new report by app analytics firm App Annie says Messenger is one of the most downloaded iOS apps of all time.
Messenger is second only to Facebook's flagship app, and is followed by popular apps like YouTube, Instagram, WhatsApp, and Google Maps. Below are the top 10 most downloaded apps, as per App Annie:
Is The Cash You Splash On Search All Just A Total Waste Of Money?
The transparency of search as an advertising channel is appealing to marketers as it makes it relatively easy to forecast acquisition outcomes and to measure ROI. And, CFOs love the apparent certainty of it when it comes time to approve budgets.
That’s why search is often the first tool in the kit that digital marketers reach for when they want to fill the funnel, with the majority of spending going to a single, dominant publisher.
How to Optimize Your Social Profiles for Search
Have you thought about optimizing your social accounts for search? Do you know where to use keywords in your social profiles?
In social media, there are two search engines you have to optimize for: the search function within each social network and Google search.
In this article you’ll discover where to use keywords in your social profiles and pages so you are found when people search.
4 website landing page best practices
The right landing page can increase conversations and ultimately grow your market share. Take a look at these tips for making the best first impression.
You've spent the time and money to bring traffic to your website for what? So they can poke aimlessly around? So they can research your product and then go to Amazon to buy? Or worse yet, so they can be confused as to what you're even selling?
So Bad They’re Good: Use the 7 Deadly Sins for More Persuasive Copy
I stood on my building’s front steps, freezing, digging through my purse. I don’t know why. I didn’t know where my keys were, but I knew they weren’t in there.
Eventually I gave up and sat on the freezing stoop, angry at myself and whoever made me lose my keys. While I waited for the locksmith to arrive, I searched for and ordered a tracker to attach to my keys to avoid this annoyance in the future.
Video: Make Your Website A New Client Driver
How To Pull Prospects Along The In-Bound Journey I was talking to a leader of a professional service firm the other day who said – our website is our store-front. I think there is great wisdom in this statement. In today’s digital world, people believe what they read, see and hear.
I was talking to a leader of a professional service firm the other day who said – our website is our store-front. I think there is great wisdom in this statement. In today’s digital world, people believe what they read, see and hear. Much of that reading, seeing and hearing takes place on your website. Prospects window-shop your storefront by spending time on your website.
Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2025 your biggest year yet.
Testimonials
"JS Sports is delighted to be a client of Honeyweb, our business is gaining more valuable exposure as result of the eZmail program they have structured for us. We are extremely happy to recommend their service to the business community."
Joe Siciliano
JS Sports
