Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
6 Tips to Improve Your Facebook Posts
Are you marketing on Facebook? Do you want better reach for your Facebook posts?
Using the right posting tactics will give you better results from your Facebook marketing.
In this article you’ll discover six tips for more effective Facebook posts.
The Return Of Gruen Hits Nearly One Mil, Boosts ABC Ratings
The return of advertising show the Gruen Transfer on ABC last night, with Wil Anderson as host and ad execs Todd Sampson and Russell Howcroft, saw the show the most watched non-news program for the evening.
The return of Gruen saw 947,000 people tune in to the show on, and came in fourth in the top 20 most watched shows from last night, according to OzTam preliminary ratings.
Facebook Updates Pages Function On Mobile To Keep Up With Influx Of Small Business Fans
As people spend more and more time on their mobile devices, business need to be where people are and set themselves up to be accessible in all devices, especially mobile.
Now that there are more mobile connections around the world than there are humans on the planet, and with over one billion people visiting Facebook Pages every month, Pages has become a perfect place for businesses to build and maintain their mobile presence.
The Landing Page That Won Our Hearts (And Won Its Creator a Trip to CTA Conf)
A couple weeks ago we announced a contest on our blog. It wasn’t the type of contest where the winner just gets an iPad. Nope, not here.
The winner would be sent to Unbounce’s Call To Action Conference in Vancouver this September 13th – 15th. The grand prize was a trip to Vancouver: including the flight, hotel and two conference tickets. The whole shebang!
Weekly Ad Roundup: The Good, The Bad And (Wait For It) A Pregnant Man
Like a tin of Quality Streets minus the dark or marzipan ones, B&T's ads of the week are guaranteed lickity goodliness.
This week’s roundup B&T has discovered a very pregnant man, the children born on 11/09/2001 and Cara Delevingne looking damn fine!
The 5 fastest ways to alienate online audiences
With video content growing exponentially, there are simple mistakes you'll want to avoid that can drive viewers away quickly. Steer clear of these potential pitfalls.
Running the exact same spot over and over: Repetition is a good way to drive messages deep into the cerebellum, but in a digital world where variety is abundant, a repeated piece of content can drive people insane. If you want to push audiences away in no time (or punish them for some reason) simply ignore the fact that they might want new and fresh material that contains the same message. Content creators who take the time to edit multiple spots and mix things up find greater engagement and retention.
How to Win More Conversions by Building Trust on Social Media
Trust is the building block of every relationship, even if it’s between business and customer.
Social media has gone from being the bold new frontier of advertising to being an assumed element of almost any marketing campaign. But just because social media campaigns are commonplace doesn’t mean that you can just tweet your new promo code and watch the conversions roll in.
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