Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
5 Creative Tips for Instagram Stories
As part of the most recent DMEXCO event in Germany, Facebook ran a series of educational sessions to help promote it's Facebook Blueprint courses.
One of the sessions covered Instagram Stories, and how to make best use of the option, and included some interesting tips on how to create more engaging Stories experiences.
You can view the full session, along with other Facebook sessions from DMEXCO here, but here's a listing of some of the key tips provided in the Instagram Stories education lesson.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Find Out If You’re Impacted by Google’s Changes to Exact Match
Exact match hasn’t meant ‘exact’ for quite some time but last week Google announced that they are further expanding the broadening of exact matchkeywords.
Exact match keywords may now also start triggering ads for searches that match the intent of the keyword.
‘Intent’ can cover a pretty wide set of searches with different degrees of overlap, so advertisers need to pay closer attention than ever to what this change does to their accounts.
By Frederick Vallaeys
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
Mixpanel vs. Google Analytics: The 2018 Guide
This post is not a dry feature-by-feature comparison, nor does it include a winner-take-all verdict.
Your business won’t benefit from either of those things.
Instead, we’re comparing Mixpanel and Google Analytics in the terms that drive business growth—identifying the core use cases for each tool and the business problems they solve, while highlighting the features that make it possible.
By Derek Gleason
conversionxl.com
Honeyweb are your local Google Analytics marketing experts, contact us to discover how we can help your business.
Online Reputation Management 101: What Businesses Need to Know [Infographic]
With so many avenues now available for people to share their thoughts and opinions on everything
And for prospective customers to have access the same sources in order to research a business or product before making a purchase, reputation management has become a crucial consideration for all brands.
What is reputation management?
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Reputation Management experts, contact us to discover how we can help your business.
![Online Reputation Management 101: What Businesses Need to Know [Infographic]](https://www.honeyweb.com.au/uploads/blog/REPUTION-1080x675.jpg)
7 Effective Content Marketing Ideas for Your eCommerce Business
Content marketing is a proven way to drive traffic, create brand awareness, earn customer loyalty, and gain a competitive edge.
Most eCommerce businesses now understand the importance of content for bringing in more customers and sales - simply having an online store on its own won't deliver the desired results.
To maximize ROI, eCommerce businesses need to have a unique web presence, and this is where the effectiveness of content comes into picture.
By Nidhi Dave
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
The Future of SEO & Content: Can AI Replace Human Writers?
Here’s a scary fact that most SEO content creators may not want to face: AI-generated content is already happening.
In 10 years, AI-generated content probably will be the norm.
In 20 years, robot content creators might take over the reins entirely.
By Julia McCoy
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
How to Do an Instagram Giveaway: Ideas and Tips
Wondering how to run an Instagram contest?
Looking for Instagram giveaway ideas you can adapt?
In this article, you’ll find tips and inspiration to help you plan a successful Instagram competition that supports your marketing goals.
By Jenn Herman
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
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