Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Polyvore Gives Sneak Peek Into What’s Trending With Aussie Online Shoppers
Yahoo7 has announced a local collaboration with leading social shopping site, Polyvore, across its Lifestyle and Entertainment sites. To celebrate the partnership, the Polyvore team dug into what exact items Australians would want to add to their wardrobe.
Polyvore is a shopping site where you can give and get styling ideas from the world’s largest style community. It offers partners an unmatched opportunity to create an immersive style experience, by activating trendsetters to bring brands to life.

YouTube Gives Advertisers Far Better ROI Than TV Ads: Google Report
Google has released a report that says ads on YouTube (which, we should add, it owns) give marketers a better return on investment than expensive TV commercials.
The study is based on analysis the tech giant did across eight countries and shows that four out of five times YouTube ads were more effective than their TV counterparts at driving sales.

If Big Name Companies Were More ‘Honest’ With Their Branding
It’s often not what companies put on the packaging that can harm us, it’s what they leave off that’s the problem, and DesignCrown has crafted it’s own little twist on some of the biggest brands in the business.
Brands are very careful about their public perception, and certainly about the messaging they put out around their products.

Check out the NEW Mobile Wills Service Facebook Business Page Designed & Constructed by Honeyweb
Have you got a legal Will? If not- why not? We all give excuses about time and cost – in all facets of our life and procrastinate, but in particular in relation to our own Will. Maybe we don’t like facing up to the truth about our own mortality? Statistics show that 50% of people don’t have a Will and of the other 50% who do -25% aren’t up to date!
A legally drawn and executed Will saves those that remain, from having a long and costly exercise in obtaining Letters of Administration and then sorting through the Laws of Intestacy to see where the assets are ultimately to go. The people going through this exercise are the same people still grieving and hence we all ought to do whatever we can to lighten their burden. A legally drawn Will does this.

Check out the NEW Adelaide Hospitality & Tourism School Facebook Business Page Designed & Constructed by Honeyweb
AHTS – is a privately owned, accredited training organisation based in Adelaide, South Australia. It was established in 1981 and is one of the most experienced hospitality schools in Australia. The School accepts both local and international students.
AHTS Training and Education (AHTS) has helped thousands of students find their pathway of choice through providing local and international students with courses from short Job Ready courses, Certificate I to Advanced Diploma in Hospitality and Cookery, Certificate IV in Business and Diploma of Business Qualifications.

Tech Sector Splurges $172 Billion On The Internet Of Things Since 2011
The global tech sector spent over $US31 billion ($A172 billion) on the Internet Of Things (IoT) related investments and acquisitions between 2011 and 2015 according to new research from Ovum.
According to Ovum’s Francesco Radicati, senior analyst, digital service, “Using data from Ovum’s IoT Investments Tracker, Ovum tracked 76 deals across eights sectors, including IT services, wearables and connected car. Intel led the charge with its $US16.7 billion acquisition of chipset maker Altera, while Verizon, Google and Qualcomm each made at least one acquisition over $US$1 billion during the reporting period.”

Marketing Lessons From Travel’s Mega Dose Of Digital Disruption
One industry that’s had more than its fair share of digital disruption over the past decade is the travel business. In this opinion piece, editors at business site www.which-50.com, Andrew Birmingham and Lauren Evans, try to make sense of the ever-changing face of going on vacation…
The travel industry has unmistakably evolved over the last decade due to the development of the web and impact of digital marketing, with many people acting as their own travel agent. The web makes it convenient to research, compare deals, and book your own travel, especially while on the go with a smartphone or tablet.

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