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Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

YouTube Releases In-App Chat Functionality to All Users

YouTube announced that it was testing a new, in-stream chat option to encourage more social activity on YouTube, as opposed to having users link off to other, more popular social sites.

The functionality was initially tested in Canada (Canadians share more videos online than any other nation, apparently), and now, after some minor tweaks, it’s being rolled out to all users on iOS and Android.

So now, you too can chat and share content on YouTube as opposed to Facebook or Twitter. If you want.

By Andrew Hutchinson

Honeyweb are your local marketing  experts, contact us to discover how we can help your business.

YouTube Releases In-App Chat Functionality to All Users


5 Tips to Improve YouTube Video Performance

Want more exposure for your YouTube videos? Wondering how to get your videos in front of more viewers?

With a few simple techniques, you can increase the likelihood that your YouTube videos will be noticed and watched by your target customer.

By Aleh Barysevich

Feel free to contact us with any enquiry you may have about Honeyweb and our products and services.

5 Tips to Improve YouTube Video Performance


Australian YouTube Ads Leaderboard: Year-End 2016

YouTube Australia has released its Leaderboard for the Year-End 2016 advertisements

But what exactly are YouTube ads and how do they work?

Video ads turns viewers into fans, and fans into new customers.

These ads are determined by an algorithm that factors in organic and paid views, watch time and audience retention.

YouTube has a range of targeting options to help people reach the right customer for their business. This is often determined by age, gender, location, interests and more.

Users have complete control over their budgeting, so they can spend what they're comfortable with.

The top three YouTube ads on Australia's End-Year 2016 Leaderboard are as follows:

  1. Virgin Mobile's 'Angry Santa'
  2. We Love our Lamb's 'Australia Day Lamb 2016, Commence Operation Boomerang'
  3. Samsung Australia's 'It's Time. Upgrade Now'

Watch the sucessful advertisements by clicking here.

Have you considered using YouTube to expand your business' network and increase customers? Click here to learn how we at Honeyweb Marketing can achieve this for you. Start a conversation with us today by clicking here.

Australian YouTube Ads Leaderboard: Year-End 2016

See the full Leaderboard here

How to Use YouTube Ads on Your YouTube Channel

Have you considered YouTube ads? YouTube lets you pay to run ads on others’ videos, as well as get paid to let others run their ads on your videos.

In this article, you’ll discover how to use YouTube to boost brand awareness and generate revenue for your business.

By Ana Gotter

How to Use YouTube Ads on Your YouTube Channel

read full article

Google Ranks The Best 360-Degree YouTube Ads Of 2016

Google has released the most watched 360-degree adverts of 2016, so far. The winner is the latest BMW advert starring supermodel of the moment Gigi Hadid.

Aaron Luber, a Google representative who launched YouTube 360 and leading VR efforts across YouTube, wrote about the power of 360-video in his article Think with Google.

[Erin M Doyle]

Google Ranks The Best 360-Degree YouTube Ads Of 2016

read full article

New Report Claims YouTube Beats TV When It Comes To Reaching Younger Crowds

A new study from Google in the UK has touted YouTube’s horn as bigger than TV when it comes to advertising.

The latest study was released yesterday, and combines data from online measurement firm comScore and UK TV ratings company BARB, and is giving free-to-air TV a run for its money when it comes to, well, its money.

[Hannah Edensor]

New Report Claims YouTube Beats TV When It Comes To Reaching Younger Crowds

read full article

YouTube Gives Advertisers Far Better ROI Than TV Ads: Google Report

Google has released a report that says ads on YouTube (which, we should add, it owns) give marketers a better return on investment than expensive TV commercials.

The study is based on analysis the tech giant did across eight countries and shows that four out of five times YouTube ads were more effective than their TV counterparts at driving sales.

YouTube Gives Advertisers Far Better ROI Than TV Ads: Google Report

read full article

Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2020 your biggest year yet.


"Just a quick note to Thank You and the whole team at Honeyweb for doing such a fantastic job. From our initial meeting with you, we knew Honeyweb where the right people for the job. The training you and Trent provided was excellent and inputting all our information was made very easy. The phone help that Trent provided was great – nothing was too much trouble for him, which was very much appreciated! Thanks guys – You've done a great job =)"

Kelly Liston
Wahlstedt Quality Homes

Steven Hamilton - Honeyweb

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