Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
13 Facebook Engagement Tactics for Your Business Page
Do you want more organic visibility in the Facebook news feed?
Wondering what types of posts and content are working for others?
In this article, you’ll find 13 ways to create Facebook posts that generate meaningful interactions and improve organic news feed visibility.
By Julia Bramble
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
How to Balance Search Ad Best Practices & Machine Learning Innovation
We sure have many ad options these days.
And many of us still rely on the old standard ads because they continue to outperform the new kids on the paid search advertising block.
How do you get your arms around this, you wonder, with a scalable strategy that supports broader targeting and testing objectives?
By Ilya Cherepakhin
searchenginejournal.com
Honeyweb are your local Google Ad marketing experts, contact us to discover how we can help your business.
Snapchat’s Planning to Release Another New Version of Spectacles
Snapchat's ad business is getting on the right track, but the company's not yet on a path to profitability.
Meanwhile, the app is still hugely popular with younger users, but its daily active user rate is actually in slow decline.
This is where Snap Inc. sits as a company - for every positive, there's a 'but' attached, a proviso which may unravel everything.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Instagram Flags Coming Profile Changes, for Both Regular and Business Users
Instagram has announcedthat its currently testing a few variations of profile formats, both for regular users and businesses.
But interestingly, not everyone will see the same changes - or at least, not yet.
So rather than test with a small group ahead of a bigger launch, Instagram appears to be A/B testing in the live environment, with a couple of different variations.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
LinkedIn Video: How Marketers Can Create Videos People Watch on LinkedIn
Looking to connect with an audience that has buying power? Wondering how to reach LinkedIn users with video?
The Social Media Marketing podcast is designed to help busy marketers, business owners, and creators discover what works with social media marketing.
To explore how LinkedIn video marketing works, I interview Goldie Chan.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
YouTube to Test Showing Two Ads Before Videos
YouTube will soon begin testing two ads shown back-to-back before a video starts.
The ads will be skippable, however, so users have no obligation to sit through them.
When one of these “ad pods” is shown it will reduce the likelihood of another ad appearing later in the video.
By Matt Southern
searchenginejournal.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
Converting with Extra Copy: 5 Long-Form Landing Page Examples
We all know how effective a short, concise landing page can be.
It’s quick to read and, depending on the offer up for grabs, can convince visitors to purchase or opt-in fast.
For starters, longer pages can provide in-depth info visitors need to make informed decisions, helping you attract more qualified leads from the start.
By Jennifer Pepper
unbounce.com
Honeyweb are your local website marketing experts, contact us to discover how we can help your business.
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