Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
New Study Highlights the Latest Facebook Ad Performance Trends [Infographic]
While organic posts keep your audience connected to your social media pages, ads can help to ensure that your business accounts continue to grow.
But the results of your ad efforts will ultimately be defined by your ad settings and targeting.
So which is best for your next Facebook ad campaign - sponsored feed posts, Instagram ads, Audience Network promotions, Messenger outreach?
By Adina Jipa
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![New Study Highlights the Latest Facebook Ad Performance Trends [Infographic]](https://www.honeyweb.com.au/uploads/blog/LTblog_FBCampaigns_Embed_1200x628.jpg)
Twitter Publishes New Insights Into Video Ad Effectiveness
No doubt you've heard this before, but video is the best performing content type across all social platforms, and Twitter is no exception.
Tweets with video see 10x more engagement than those without, while Promoted Tweets with videos save more than 50% on cost-per-engagement.
Twitter has published some new insights into exactly how you should look to utilize its various video ad options to maximize campaign impact.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
LinkedIn Adds New Staff Connection Tools Via Company Pages, New Follower Analytics Options
LinkedIn is adding a new, dedicated communications channel for your company and employees via your LinkedIn Company Page
While it's also providing new insights into your company page followers to help guide your content and outreach decisions, as part of its latest feature roll-out for company pages.
Here's what's been announced:
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Master Customer Value Optimization
What do Amazon’s Jeff Bezos and Costco’s Jim Sinegal from Costco have in common?
They both have a history of focusing on the lifetime value of a customer rather than chasing short-term profits.
If you want to be a leader in customer loyalty and grow your business for the long term, Customer Value Optimization is key.
By Valentin Radu
cxl.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Breaking Down the Google My Business Profile Program Upgrades
Breaking Down the Google My Business Profile Program Upgrades
Google may open the Google Guarantee to some local organic search opportunities.
Here's how it can impact small businesses and consumers alike.
By Madelyn Wing
searchenginejournal.com
Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Convert More Prospects on Social Media: A 5-Step Plan
Do you use social media to promote your consulting services?
Wondering how to attract and engage prospective customers?
Discover a strategic plan you can model to convert prospects into qualified leads and customers on social media.
By Laura Farkas
socialmediaexaminer.com
Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Be Authentic When Streaming Live
Are you being too professional during your live streams?
Wondering if being more personable on camera can improve engagement, loyalty, and sales? L
Learn three ways to share personal details that make your audience feel closer to you, and how to set boundaries that protect private details you want to keep to yourself.
By Luria Petrucci
youtube.com
Honeyweb are your local video marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
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