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Honeyweb Blog / Social Media Updates

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Pinterest Releases New Report on How Women Use the Platform for Purchase Planning

Pinterest has released a new report into how women aged 25-54 use the platform, a segment they’re calling ‘the deciders’.

Why is this group ‘the deciders’? 

And Pinterest has some pretty impressive stats on offer – first off, Pinterest says that their platform reaches 83% of all women 25-54 in the US - more than Instagram, Snap and Twitter.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Pinterest Releases New Report on How Women Use the Platform for Purchase Planning

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The Ultimate Social Media Image Size Guide for 2018 [Infographic]

Are you just getting started with a social media strategy for your business?

Need help creating images to fit each social network?

Postcron share the image sizes you need to know in this infographic.

By Mark Walker-Ford
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

The Ultimate Social Media Image Size Guide for 2018 [Infographic]

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LinkedIn Provides Data on Top Performing Content on their Platform in 2017

With Facebook putting the squeeze on organic reach for Pages yet again, more businesses are looking to alternate platforms to augment their traffic losses.

LinkedIn is one of the platforms many are giving a second look, and that consideration has been given a boost by recent stats on content activity on the platform.

According to LinkedIn’s data, comments, likes and shares on the platform are up more than 60% year-on-year, while mobile referral traffic from LinkedIn has more than doubled for many sites.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

LinkedIn Provides Data on Top Performing Content on their Platform in 2017

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Facebook Signs New Streaming Deal with MLB, Boosting its Video Content Push

After making a big noise about their broadening video ambitions, Facebook’s video content push seems to have eased off a little in recent months.

That, in part, would appear to be due to poorer performance of their Watch platform than expected

 Facebook has struggled to monetize Watch content, with ad demand remaining low due to an overall lack of audience interest in the initial round of Watch-exclusive programming.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Signs New Streaming Deal with MLB, Boosting its Video Content Push

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Pinterest Releases New Data on How the Platform Influences Purchase Behavior [Infographic]

It’s no secret that among the 200 million monthly active Pinners, the platform is highly influential in their purchase process.

A study released by Pinterest in 2016 showed that some 93% of Pinners use the platform to plan for or make purchases, while 52% have seen something on Pinterest and made a subsequent purchase online.

And as identified in the Mary Meeker Internet Trends report, Pinterest is much better at driving purchase intent than other social platforms.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Pinterest Releases New Data on How the Platform Influences Purchase Behavior [Infographic]

READ FULL ARTICLE

8 Tips for Eye-Catching Social Media Design [Infographic]

Social media news feeds are constantly being updated with more content, upping the competition for attention

And making it harder to get users to pause for a moment and take in your brand messaging.

Visuals have long been known as a key to maximizing your opportunities, but these days, even basic visuals are starting to lose their appeal. 

By Irfan Ahmad
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

8 Tips for Eye-Catching Social Media Design [Infographic]

READ FULL ARTICLE

Snapchat Adds User Tagging in Snaps, Following Instagram’s Lead

Snapchat’s now starting to follow the same playbook, taking cues from Instagram as they look to add in more features.

The latest Instagram Stories-unique option which has now made its way to Snapchat is user tagging, which Instagram added back in November 2016.

The feature was first spotted by user Matt Rappaport and Snap has since confirmed that the option is being trialed as part of a new test.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Snapchat Adds User Tagging in Snaps, Following Instagram’s Lead

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