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Honeyweb Blog / Social Media Updates

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

3 Key Considerations in Facebook’s Latest News Feed Tests

Facebook recently announced that they’re conducting a test of a new News Feed format which would remove direct Page posts from the main News Feed.

This would mean your main feed would predominantly become updates from friends and family, with posts from Pages you follow available on a separate ‘Explore’ feed.

The key clarification of note here is that Facebook currently has no plans to roll this test out any further than the six nations it’s being tested in.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

3 Key Considerations in Facebook’s Latest News Feed Tests

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4 Ways to Generate Leads from Facebook (Which Most Businesses Aren’t Using)

Facebook has more than 1.3 billion daily active users, with each one of them spending an average of 50 minutes within their apps.

Given the sheer presence and popularity of The Social Network, it's a platform that marketers simply cannot ignore - however, research has revealed that only around 45% of marketers think that Facebook marketing is effective.   

This implies that most marketers are still finding it difficult to generate leads for their businesses.

By Stefan Des
socialmediatoday.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

4 Ways to Generate Leads from Facebook (Which Most Businesses Aren’t Using)

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Facebook Announces New Ad Transparency Options Amidst Ongoing Investigation

After Twitter announced their new Ad Transparency Center earlier this week, which will give users access to more insight into how organizations are using their platform for promotional purposes

Facebook has announced that it too will be upping it’s transparency efforts, in the wake of the investigation into how both networks were used to spread political messaging ahead of the 2016 US Presidential Election.

Similar to Twitter’s approach, Facebook’s looking to provide a new way for users to see all ads any business is running on the platform at any given time, with a new ‘View Ads’ option to be added to Pages.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

Facebook Announces New Ad Transparency Options Amidst Ongoing Investigation

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Instagram and Facebook Add New Features for Halloween, Including ‘Super Zoom’

With Halloween almost upon us, Facebook has released a range of new tools across their family of apps to help users get into the spirit of the event.

Get it, ‘spirit’… because ghosts… never mind.

First off, on Instagram, a new feature called ‘Super Zoom’ has been added to enhance your Instagram Stories and DMs.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Instagram and Facebook Add New Features for Halloween, Including ‘Super Zoom’

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6 Things You Shouldn’t Do on Twitter [Infographic]

Are you struggling to build followers on Twitter?

Are you losing followers just as fast as you’re gaining them?

We share 6 things you shouldn’t do on Twitter in this new infographic. I’ve summarised the key points.

By Mark Walker-Ford
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

6 Things You Shouldn’t Do on Twitter [Infographic]

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Facebook Releases New Guidelines to Help Publishers Better Understand How the News Feed Works

Follow on from this week’s panic about Facebook’s latest News Feed test - which sees them moving Page posts to a separate News Feed

The Social Network has released a new listing of News Feed Publisher Guidelines, which aim to help publishers better understand how the News Feed algorithm works.

he overview in the video pretty much mirrors what Facebook’s news Feed chief Adam Mosseri outlined in his presentation at their F8 conferenceearlier this year.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Facebook Releases New Guidelines to Help Publishers Better Understand How the News Feed Works

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5 Sizzling Marketing Campaigns

Get inspired by these five brands firing up consumers with tweets, memes and pop-ups.

Pizza Hut wants to keep you as warm as its pizza

The pizza chain released a limited edition "Pizza Parka" — a jacket that's made of the same materials as its new delivery carrying pouch.

By Jenny Rothenberg
socialmediatoday.com

Honeyweb are your local marketing experts, contact us to discover how we can help your business.

5 Sizzling Marketing Campaigns

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