Honeyweb Blog / Social Media Updates
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There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Instagram’s Adding Some New Stories Tools, Including an Option to Share Other People’s Posts
Snapchat’s latest performance report came in better than expected
The pressure on the app doesn’t look like it’ll be easing up anytime soon, with Facebook-owned Instagram working to add in new tools and features, and extend its lead in the social Stories race.
Instagram has confirmed that it’s testing out a new Stories feature which will enable users to share public Instagram posts – either theirs or anyone else’s – direct to their Story in one click.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Facebook’s Coming Changes Could Actually Help Small Nonprofits
The brilliant minds at Facebook have been busy so far in 2018.
With an apparent desire to get back to their roots of connecting the world and building community, Mark Zuckerberg and Co. have rolled out three major changes so far this year.
Each of these announcements has implications for nonprofits, brands, and businesses who post content on Facebook Pages.
By Julia Campbell
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Snap Inc. Releases Better Than Expected Q4 Numbers, Showing Growth in Users and Revenue
After failing to live up to expectations in their first few earnings reports, analysts had been expecting more of the same from Snap for their Q4 numbers.
But the formerly ephemeral content app surprised everyone with solid increases in both users and revenue
Maybe not quite enough to say the app is fully back on track, and will be able to fend off continually increasing competition from Facebook, but the figures definitely show positive signs.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
5 More Advanced Tips for Facebook and Instagram Video Ads
In 2015, we wrote a post called “5 Tips To Increase Conversions Through Facebook Video Ads.”
Tricks included creating educational and inspirational videos, integrating really specific calls-to-action (CTAs), using optimized CPM (oCPM) to pay for video ads.
Choosing the right target audience via the ‘behavior heading’ and ‘custom audience’ features, and of course… a reminder to always test!
By Andrew Tate
adespresso.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Facebook Planning Changes to Watch, Adding More Incentive for User-Created Content
This likely comes as little surprise to those who’ve been monitoring Facebook’s shift into video
The Social Network's planning to expand its ‘Watch’ video platform into a more YouTube-like offering by opening the tools to individual creators, and adding more opportunities for monetization of content.
Facebook wants to allow more people to create their own shows on Watch, according to three media agencies who asked they remain anonymous because the conversations are private.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Why You Shouldn’t Freak Out About Facebook’s Algorithm Change
OMG! It’s the Facebook apocalypse!
Where’s Daryl with his crossbow? Is Carl really dying? (Wait, that’s a different apocalypse.)
Unless you’ve been hiding under a #rock, you know that Facebook essentially announced that it was going back to being a social network, prioritizing posts from friends and family in the newsfeed.
By Carmen Collins
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Vine Version 2.0 is Coming – Though You Can’t Call it That
Remember Vine?
The Twitter-owned, 6-second looping video app was hugely popular for a period, launching the careers of some major creative talent.
But in December 2016, the app announced it would be shutting down, with Twitter switching it to the Vine Camera app, a tool which enables you to view old Vines, and even create them to a degree, but without the Vine community.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
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