Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
9 Visual Tools to Create Awesome Social Media Images
Do you want to create professional-grade social media visuals? Are you looking for budget-friendly tools to help?
Visual content can increase your visibility on social media and support your branding.
In this article, you’ll discover nine free tools to help you create beautiful visual content for your social media profiles.
40% Of Consumers Want Socially Aware Brands But 50% Of Them Couldn’t Name One
The “Aspirationals” are on the rise the globe over and brands are being warned to ready themselves to meet their buying needs.
What’s an Aspirational, you may well ask? Well, they love to shop and buy stuff but they expect the brands and companies they buy from to be socially, ethically and environmentally conscious.
[B&T Magazine]
Posted byB&T MAGAZINE
New Report Claims YouTube Beats TV When It Comes To Reaching Younger Crowds
A new study from Google in the UK has touted YouTube’s horn as bigger than TV when it comes to advertising.
The latest study was released yesterday, and combines data from online measurement firm comScore and UK TV ratings company BARB, and is giving free-to-air TV a run for its money when it comes to, well, its money.
[Hannah Edensor]
Posted by HANNAH EDENSOR
Facebook Provides New Tools to Link Your Online Ad Efforts to Offline Sales
Proving the ROI of social media marketing has long been a difficult, if not impossible, task for many marketers. So you got 1,000 Likes, how does that convert to sales? So you’ve managed to up your total Instagram hearts, what does that mean for the bottom line? Because the connection between social interactions and conversions is often indirect, it can be difficult to accurately pinpoint how your efforts are paying off, a task made even more complex by the modern purchase journey, which often involves consumers moving between several devices before they buy.
But it is possible to connect the dots. Smart companies are evolving their data collection processes to better link people’s online personas to their offline actions, that’s why stores are so keen to get you to sign-up for loyalty schemes, that’s why e-mail addresses are so valuable to retailers. Once they have your digital 'fingerprint', they can trace it back, they can target you with ads, they can record your purchase history. Such efforts are the next evolution of social media marketing, because despite the huge rise in online shopping, 85% of consumers still prefer to shop in-store, and a massive 90% of retail sales still take place in a physical location.
8 Instagram Tools to Create, Manage, and Analyze Your Marketing Results
Are you ready to improve your Instagram marketing? Wondering which tools can help you?
To build a successful Instagram marketing presence, you need to have the right tools for the job.
In this article, you’ll discover eight tools to create, manage, and analyze your Instagram marketing.
ABC Media Watch: Perfect storm facing digital news
From ad blockers, to Facebook and consumers who refuse to pay. It's the challenge facing digital news and no one's sure what the solution is.
ERIC BEECHER: They are heading towards the cliff and it's not their fault but they are heading towards the cliff really fast ... I think that cliff is, for everybody, is within a year or two or less.
Eric Beecher, Chairman, Private Media
12 Creative Ways to Use Facebook Cover Images for Business
Do you want to do more with your Facebook cover image? Wondering how other businesses are using Facebook cover images?
Your cover image is the perfect space to tell visitors more about your brand or products or drive home a call to action.
In this article, you’ll discover 12 creative ways to use your Facebook cover image for business.
Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
Testimonials
"Great marketing, lead generation & value added tool. Give it time, focus on the information & make it consistent. It can work very well for your business."
Tim Kay
Fitness 5022
