Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Pinterest for Personal Branding: Prepare Your Profile with These 4 Steps
With Pinterest quickly becoming a powerhouse in retail, marketing, and search, more and more people are beginning to focus on this social media platform turned social search engine.
If you’re a business, Pinterest can certainly help you, but if you’re a soloprenuer or individual promoting your own personal brand, Pinterest can help also.
In case you’re still wondering exactly how Pinterest can help your brand, here are a few examples.
By Jessica Swanda
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
6 Ways to Optimize Hashtags for Business [Infographic]
Hashtags have become fairly mainstream - almost everyone now uses them in some capacity, while they’ve also become something of a symbol to describe the hopelessly internet-obsessed.
Yet for all this popularity, few businesses are using hashtags to best advantage. It’s time to learn how to optimize hashtags for your business.
Let’s start with the basics, just for clarity’s sake. Hashtags are keywords prefaced by a # - for example, #marketing.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![6 Ways to Optimize Hashtags for Business [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_646130257.jpg)
3 Key Considerations in Facebook’s Latest News Feed Tests
Facebook recently announced that they’re conducting a test of a new News Feed format which would remove direct Page posts from the main News Feed.
This would mean your main feed would predominantly become updates from friends and family, with posts from Pages you follow available on a separate ‘Explore’ feed.
The key clarification of note here is that Facebook currently has no plans to roll this test out any further than the six nations it’s being tested in.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Instagram Adds New Stories Preview Format to Prompt More Engagement
If the rapid growth of Instagram Stories wasn’t enough to make you consider how you might use the option for your business, this new update might provide another push.
Instagram’s adding a new Stories presentation format which will appear mid-feed, in addition to the Stories profile bubbles which appear at the top of the app screen.
The new format has been in testing for a few weeks, but Instagram has now confirmed that it’s being rolled out more broadly.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Attack of the Zombie Marketing Channels [Infographic]
While social media marketing is the shiny new option, and works well due to the massive increased in social platform adoption
Marketers can't afford to simply ignore more 'old-school' marketing tactics.
E-mail marketing, for example, is a key element of all digital marketing campaigns, outdoor ads can still be highly effective, while traditional radio, while seeming somewhat dated, is still effective for specific demographics.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![Attack of the Zombie Marketing Channels [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_336030533.jpg)
4 Ways to Generate Leads from Facebook (Which Most Businesses Aren’t Using)
Facebook has more than 1.3 billion daily active users, with each one of them spending an average of 50 minutes within their apps.
Given the sheer presence and popularity of The Social Network, it's a platform that marketers simply cannot ignore - however, research has revealed that only around 45% of marketers think that Facebook marketing is effective.
This implies that most marketers are still finding it difficult to generate leads for their businesses.
By Stefan Des
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
5 Ways to Use Instagram’s New ‘Go Live with a Friend’ Feature for Your Business
Last week, Instagram rolled out another great feature: Go Live With A Friend.
This new option enables you to broadcast in collaboration with someone else, which opens up a whole new world for Instagram Live videos.
In this post, I’ll give you five ideas on how you can use Instagram’s Live with a friend option for you brand or business.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
Testimonials
"Since employing Honeyweb to produce out new online shop our online sales have increased by over 30%. We have never had more sales, this has been helped by Honeyweb’s eZmail email marketing solution we use to send daily specials and our Facebook page also developed by Honeyweb."
John Mazzocato
Skye Cellars
