Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Acronyms for the Social Media Marketer [Infographic]
Marketing jargon is a language of its own.
It's important to know what all of these terms mean so you can converse with your team easily and utilize these marketing practices regularly.
Here's a refresher for the well-versed marketers and a great share to send to anyone new to the field.
By Emma Wiltshire
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![Acronyms for the Social Media Marketer [Infographic]](https://www.honeyweb.com.au/uploads/blog/smmm.jpg)
The Anatomy of the Perfect Small Business Instagram Profile [Infographic]
Are you just getting started with an Instagram marketing strategy for your business?
Want to craft the perfect Instagram profile users will want to follow and engage with?
Fundera share their guide to creating the perfect Instagram business profile in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![The Anatomy of the Perfect Small Business Instagram Profile [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_1135778825.jpg)
Study Shows Influencers and Social Ads to Drive Direct Sales While Voice Lags
Of the nearly two-thirds (63%) of online shoppers that have clicked on a social media ad
33% made a direct purchase, according to a survey by cloud computing company Episerver.
Mobile marketers also need to create compelling content for their websites in order to stand out.
By Robert Williams
socialmediatoday.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

10 Expert Tips to Improve Your Facebook Video Marketing
Facebook has always been a visual medium.
So whether you share video in an ad, an organic post or by live streaming, your brand can benefit from sharing video content on Facebook.
So, get ready to upskill your video marketing talent with these 10 expert tips.
By Yam Regev
socialmediatoday.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.

YouTube Announces Changes to ‘Preferred’ Ad Offering, Makes YouTube Originals Free to View
YouTube announced some updates to its ad offerings
YouTube has outlined changes to its Google Preferred offerings to help advertisers tap into key, trending content on the platform.
YouTube's doing this through updates to its Preference Score algorithm - or 'P-Score' as it's now named.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.

9 Ways to Win at B2C Marketing on LinkedIn
Are you investing time into your brand's LinkedIn presence?
The bottom line? Marketing your brand on LinkedIn can only help boost your business success.
Here are nine ways to win at B2C marketing on LinkedIn.
By Larry Kim
socialmediatoday.com
Honeyweb are your local B2C marketing experts, contact us to discover how we can help your business.

Facebook’s Cryptocurrency Project Could Change the eCommerce Landscape
After a year of almost no news at all on Facebook's secretive Blockchain division
And if or how The Social Network might be planning to utilize the digital currency exchange process, we're now starting to get some leaks and notes.
It could be one of the most significant shifts for company, and could sway the trajectory of eCommerce more broadly.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

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