Honeyweb Blog / Conversion Centred Design
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Does Subliminal Advertising Actually Work?
The BBC devised its own experiment to see whether subliminal advertising actually works.
On 12 September, 1957, at a studio in New York, a market researcher in the Mad Men mould called a press conference.
James Vicary astonished the assembled reporters by announcing that he’d repeatedly flashed the slogans “Drink Coca-Cola” and “Eat popcorn” throughout a movie, too fast for conscious perception. As a result, he claimed, sales of popcorn had risen 18.1% – and Coke by 57.7%. This, he declared, was “subliminal advertising”.

Check out the new Adelaide Home Loans Website Designed & Constructed by Honeyweb
Adelaide Home Loans and Finance is a South Australian owned financial services business providing advice on all your financial needs, including your home loan, super, insurance and investments. We can help with refinancing, first home buyers and investment properties.
At Adelaide Home Loans and Finance we have access to over 30 different lenders. (Including the 4 majors). Our service is 100% free.
Testimonial
“Steven from Honeyweb was fantastic. He knew what I was looking to achieve with my website and made it come true. I couldn't have asked for better outcome. I would highly recommend Steven and Honeyweb to anyone looking at getting a website done.”
Andrew Scheffler - Adelaide Home Loans

How to Create Landing Pages That Address the Emotional Needs of Prospects
You've got all the essential elements of a high-converting landing page in place, but are you paying attention to other forces that motivate prospects to convert?
Here's a framework that will help you confirm that you've addressed *all* your prospects' needs

3 Questions You Must Answer to Create Mobile Landing Pages That Convert Like Crazy
Understanding which questions to ask is the only way to get the answers you need to create high-converting mobile landing pages.
Designing landing pages for mobile isn’t easy, you’ve got to cram all of the essential elements into half the space. In our recent Unwebinar, CRO expert Bryan Eisenberg shared three questions you can ask to create well-rounded landing page experiences for your mobile users.

An Epic Landing Page Makeover That Debunked 3 Optimization “Best Practices”
A/B testing can debunk “best practices” you always assumed were true. Think MythBusters – for your landing page.
If you’re in the online marketing space, your inbox probably looks like mine. Dozens of emails with advice on A/B testing, conversion rate optimization, lead generation and tips on how to engage your list with bribery incentives.
Everyone seems to have best practices figured out, so why reinvent the wheel?Tell me what works – I’ll try it. Show me what failed – I’ll avoid it. Follow those who have gone before… it makes sense right? (Insert maniacal laugh)

Your Advanced Guide to Copywriting for Conversion (Free Ebook)
No matter how beautiful your landing page is, it's the actual words on the page that persuade prospects to click.
If you've ever struggled to write high-converting landing page copy, then you need to read our new ebook. It won't just make you a better writer – it'll make you a smarter marketer and a cooler human being.

3 Professional Copywriters on What It Takes to Write Landing Page Copy that Converts
Your landing page is the first impression your company makes on prospective customers. Because of this, your landing page copy is essential to the success of your business.
Every day you stick with suboptimal landing page copy, you lose potential customers – but how do you know whether the words you’ve chosen are driving conversions or pushing people away?

Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
Testimonials
"Even before Honeyweb came along, I always believed that internet marketing was a key element in any business hence why I tried to make an effort to keep an email subscriber base. I just didn't know how to make attractive newsletters using plain text emails! Then Honeyweb came along and changed all that. They provided me with a template and an easy to use subscriber management system which I could effectively use to reach my customers. Now, my emails look extremely professional and I am always guaranteed sales after I send out the newsletters because people can look and read about all the new products in my store. Also, one feature I really appreciate is the ability of the Honeyweb system to keep track of who is reading my emails, clicking on links, and bouncing off so I am aware of whats going on. I would definitely recommend Honeyweb to all of my friends if they were looking for a Newsletter system!"
Peter Ti
Eternal Spirit







