Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Unlock the Power of Your A/B Testing Program
Last week, we created a hypothesis together using the same four-step framework
Our YouTube live participants helped create a research question as the first step in an experiment to discover the impact of video thumbnails in an email.
We share the results of that test and work with Flint to learn how to interpret data as we design a new test together using The Discovery Triad.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local A/B marketing experts, contact us to discover how we can help your business.
Why Marketing Automation Software is the Rule, Not the Exception [Infographic]
Software is an important part of most people’s everyday lives
From apps on our phones to computers in our vehicles, many decisions and tasks are being made and completed by software.
Find out more about marketing automation software, and why companies should be using it.
By AJ Ghergich
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
![Why Marketing Automation Software is the Rule, Not the Exception [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_247751419.jpg)
Facebook Publishes New Guide for Instagram Creators
Facebook has published a new set of tips aimed at helping Instagram creators make the most of the platform.
And while some of them are fairly common pointers, it is worth noting the more specific details included
Especially as they're coming from Instagram's own team, and therefore based on internal data and insight.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
A Behind-the-Scenes Look at Creating an A/B test
These are the words of Flint McGlaughlin in this replay of a live interactive session on Hypothesis Development.
McGlaughlin and his YouTube participants work together to construct an AB test to decide which email copy will receive the greatest amount of clicks.
This is the first in a two-part series on test development.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local A/B marketing experts, contact us to discover how we can help your business.
11 Ways Get Maximum Efficiency from Your SEO Team’s Efforts
Maximum effort. That’s what we expect from our superheroes search engine optimization teams.
After all, maximum effort produces maximum results, right?
No, instead of maximum effort, I’d rather have maximum efficiency.
By Stoney G deGeyter
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
Advanced Facebook Retargeting: How to Up Your Ads Game
Do you want to run successful Facebook retargeting ads?
Wondering what tactics can improve your Facebook campaign performance?
You’ll discover the biggest mistakes marketers make with Facebook retargeting.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Holiday SEO & Marketing Strategy: Win More Traffic, Rankings & Sales
Millions of people shop online every year looking for the best deals for the holiday season.
According to Statista, in the U.S., Christmas shopping season traditionally begins on Black Friday.
How can you make sure you have the right holiday SEO and marketing strategy to get more traffic, rankings, and sales?
By Winston Burton
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
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