Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How ‘Getting Personal’ with Your LinkedIn Updates Can Drive Significant Reach
Sharing personal updates on LinkedIn is a bit of a controversial area for some.
Definitely, LinkedIn's not Facebook - you don't want to be sharing all your personal news, thoughts and updates on a platform that's primarily focussed on professional interactions.
But there is a way to share relevant personal updates with your LinkedIn network - and those posts, in my experience, can perform better than your regular 'all business' updates.
By John Nemo
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Everything You Need to Know About Facebook Lead Ads [Infographic]
Facebook Lead Ads provide an efficient way for advertisers to generate leads from Facebook, without the need for filling out long forms.
Originally introduced in 2015, Facebook has unveiled several updates to Lead Ads, making them a more appealing, effective option.
And the revised Lead Ads do generate results - Land Rover, the British Automaker, experienced superior results than standard Facebook link ads and managed to reduce their social media lead generation cost by up to 4x.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
![Everything You Need to Know About Facebook Lead Ads [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_768395854.jpg)
Deploying and Integrating a Modern CRM System [Podcast]
Brian Shultz is Vice President of Sales & Marketing at ABB, a pioneering tech company that's over 100 years old.
The two main elements of ABB are electricity and process automation, within which Brian's role resides.
In this podcast episode, we discuss what it takes to deploy a modern CRM (Customer Relationship Management) system.
By Bernie Borges
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![Deploying and Integrating a Modern CRM System [Podcast]](https://www.honeyweb.com.au/uploads/blog/shutterstock_771678718.jpg)
Top 10 Facebook Advertising Features You Should Be Using
Are you using Facebook Ads to grow your business?
If not, you should be - Facebook has a wide range of great ad formats, targeting options, and campaign types.
Here are my top 10 favorite Facebook advertising features to consider in your marketing.
By Larry Kim
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
13 Twitter Chats You Must Follow to Stay on Top of Marketing Trends
If you're working in the field of digital marketing, I’m sure by now you have a pretty clear idea about how important Twitter can be for a business.
Twitter provides you with the opportunity to connect with millions of people, helping to spread the word about your business, and share your views on the latest trends.
One of the most interesting options to make use of on Twitter is Twitter chats, an online event where you organize Twitter discussions around a topic, creating conversation among participants using a central hashtag.
By Vartika Kashyap
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
13 Twitter Chats You Must Follow to Stay on Top of Marketing Trends
If you're working in the field of digital marketing, I’m sure by now you have a pretty clear idea about how important Twitter can be for a business.
Twitter provides you with the opportunity to connect with millions of people, helping to spread the word about your business, and share your views on the latest trends.
One of the most interesting options to make use of on Twitter is Twitter chats, an online event where you organize Twitter discussions around a topic, creating conversation among participants using a central hashtag.
By Vartika Kashyap
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Facebook is a Barely Tapped Goldmine for Direct Sales Marketing
With over two billion monthly active users spending over half an hour on the platform every day, the potential for Facebook to be a direct sales powerhouse can’t be ignored.
Unfortunately, actually implementing a direct sales campaign on Facebook is more challenging.
You would think that Facebook would be driving the bulk of online direct sales - after all, it is the world’s largest social media platform. Unfortunately, the reality is more complicated.
By Ryan Kh
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
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