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Honeyweb Blog / Advertising / Marketing

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

The Essential Messaging Component Most Ecommerce Sites Miss And Why It’s Deterring Your Customers

In today’s Quick Win Clinic, Flint McGlaughlin looks at the home and product pages for Worthington Direct, an online furniture store for businesses and schools.

It is obvious that everything on this site is designed to help visitors find the product they are looking for and to convince them that the product is right for them.

But there are many online furniture stores. Why should visitors choose this company over others?

By Linda Johnson
marketingexperiments.com

Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.

The Essential Messaging Component Most Ecommerce Sites Miss And Why It’s Deterring Your Customers

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A Simple Guide For The Busy Marketer: Using Data From Online Marketing And Web Analytics Tools

How does Adobe define bounce rate? What’s the difference between exit and bounce rate?

And how can these numbers be meaningfully used to better serve customers and ultimately improve results?

Let’s take a closer look at some of the numbers you see in your digital marketing analytics platform to help answer this question.

By Daniel Burstein
marketingexperiments.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

A Simple Guide For The Busy Marketer: Using Data From Online Marketing And Web Analytics Tools

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7 TED Talks Every Social Media Marketer Needs to Watch

TED Talks feature experts in a variety of niches, sharing critical information.

These talks are an excellent way to get new ideas, learn best practices, and fine-tune existing strategies.

If you are a social media marketer, you can use these talks to make your ideas spread like wildfire, understand the art of viral videos, and create a better work-life balance.

By Scott Sims
socialmediatoday.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

7 TED Talks Every Social Media Marketer Needs to Watch

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Not Impressed With Impressions: Let’s Focus On Real Business Outcomes In Digital Advertising

It’s a strange world we live in when digital advertising

The one media channel where accountability and measurement are supposed to be more accurate and exact than anywhere else – is perhaps the murkiest of all when it comes to results.

Sure, we can wax lyrical about clicks and impressions until we are blue in the face, but I am talking about genuine results and business outcomes, such as sales, ROI or true engagement.

By B&T MAGAZINE
bandt.com.au

Honeyweb are your local Digital Advertising experts, contact us to discover how we can help your business.

Not Impressed With Impressions: Let’s Focus On Real Business Outcomes In Digital Advertising

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Top marketing and optimization trends for 2018? Think about this instead

People often ask me: what are the top marketing trends for 2018 and beyond? What should you focus on?

I think it’s a wrong question to ask. It really depends on where you’re at.

Here’s my take on it.

By Peep Laja
peeplaja.com

Honeyweb are your local internet marketing experts, contact us to discover how we can help your business.

Top marketing and optimization trends for 2018? Think about this instead

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Check out the NEW The Hindley Website Designed & Constructed by Honeyweb Online Marketing Solutions

Welcome to Hindley streets latest addition ‘The Hindley’. Bringing a new Casual drinking and dining experience to the bustling West End. 

Named after the great Charles Hindley, one of the founding members of the South Australian Company, and whom the street was actually named after.

Want a New Website for your business? contact us today!

Check out the NEW The Hindley Website Designed & Constructed by Honeyweb Online Marketing Solutions

launch website

11 Ways to Optimize Your Website Without Touching Your Website

Wait a minute, no-touch website optimization? How on earth can you optimize your website without touching it?

That’s absurd. Insane even. Have you gone stark raving mad, Oli?

Who me? Never! Or at least, not all the way crazy. I’m talking about ways that you can experiment, learn, and change behavior simply by using page and UI elements like Popups and Sticky Bars. 

By Oli Gardner
unbounce.com

Honeyweb are your local Website marketing experts, contact us to discover how we can help your business.

11 Ways to Optimize Your Website Without Touching Your Website

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Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.

Testimonials

"We are so happy with our new website created by Honeyweb, it is bright and beautiful and exactly what I had in mind for our new business branding. We have had heaps of feedback to say how user friendly it is and how lovely it looks! And what's more, our Google stats say that our bounce rate in January has decreased approx 48% to only 23% now instead of around 45-50% most months before our new site was up. That means that half the people who visited our site actually clicked past the first page and were enticed to look into our website rather than clicking out straight away because the old home page was so boring! We also had Honeyweb build our new eNewsletter, which has also given us some great results. Our first campaign ROI was an amazing 2,000 % Thanks very much Steven, Trent, David and the team!."

Kate & Jason (Snowy) Carter
Hahndorf Farm Barn

Steven Hamilton - Honeyweb

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