Honeyweb Blog / Advertising / Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Making Viral Videos: A 4-Step System to More Eyeballs
Tired of low views on your videos?
Wondering how to create videos people tell others about?
Learn how using the HERO system will induce people to click on, watch, and share your video with their friends and followers on Instagram, Facebook, and other social media platforms.
By Matt Johnston
youtube.com
Honeyweb are your local video marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Maximizing Perceived Value: 3 quick case studies about leveraging storytelling in marketing
What is wine really? Just old grape juice with a really good story.
And because of that story, winemakers can charge $30 a bottle.
To spark your next great marketing story idea, we bring you examples from Tourisme Montréal, a pet supplies ecommerce site and a digital marketing agency.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Nano Influencers: Who Are They and How to Work With Them [Infographic]
When mapping out your influencer marketing strategy, the most common approach is to go for the biggest names
Who'll offer you the biggest audience reach, and thus, the best return on your ad spend.
But don't overlook the value of those with smaller, but more engaged, communities, who can also help connect you with the people who are increasingly more likely to buy from your brand.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local influencer marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![Nano Influencers: Who Are They and How to Work With Them [Infographic]](https://www.honeyweb.com.au/uploads/blog/nano-influencer-blog.jpg)
10 YouTube Videos That Every Small Business Should Create [infographic]
Is YouTube part of your 2021 digital marketing plan?
The online video leader remains a key platform, despite rising challenges from Facebook, Instagram and more recently, TikTok.
But what should you create your videos about, and what works best on YouTube?
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
![10 YouTube Videos That Every Small Business Should Create [infographic]](https://www.honeyweb.com.au/uploads/blog/ytyty.jpg)
Ask MarketingSherpa: Homepage value proposition
Dear MarketingSherpa: Hi Daniel. Hope you’re having a good week.
About 10 days ago I commented about a three-part study you posted on homepage redesigns on your Linkedin post.
I asked you for some extra resources, and you sent a few links that I reviewed.
By Daniel Burstein
sherpablog.marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
Marketers Beware: 8 all-too-tempting marketing dangers to avoid
The Sirens from Greek mythology enticed sailors to their doom with irresistibly beautiful singing.
But don’t think we marketers are immune. Our Sirens are just a little different.
Will they lead you to a new blue ocean of opportunity or wreck your company along the rocky shoals?
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local digital marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
How to Persuade With Video: Creating Emotional Triggers
Want more people to love and buy from you?
Wondering how to use video to relate to your customers?
Discover three tips to script and produce video that forges emotional connections that turn viewers into loyal fans and customers.
By Matt Johnston
youtube.com
Honeyweb are your local video marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP
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