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Honeyweb Blog

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

4 website landing page best practices

The right landing page can increase conversations and ultimately grow your market share. Take a look at these tips for making the best first impression. 

You've spent the time and money to bring traffic to your website for what? So they can poke aimlessly around? So they can research your product and then go to Amazon to buy? Or worse yet, so they can be confused as to what you're even selling?

4 website landing page best practices

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So Bad They’re Good: Use the 7 Deadly Sins for More Persuasive Copy

I stood on my building’s front steps, freezing, digging through my purse. I don’t know why. I didn’t know where my keys were, but I knew they weren’t in there.

Eventually I gave up and sat on the freezing stoop, angry at myself and whoever made me lose my keys. While I waited for the locksmith to arrive, I searched for and ordered a tracker to attach to my keys to avoid this annoyance in the future.

So Bad They’re Good: Use the 7 Deadly Sins for More Persuasive Copy

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Video: Make Your Website A New Client Driver

How To Pull Prospects Along The In-Bound Journey I was talking to a leader of a professional service firm the other day who said – our website is our store-front.  I think there is great wisdom in this statement.  In today’s digital world, people believe what they read, see and hear.

I was talking to a leader of a professional service firm the other day who said – our website is our store-front.  I think there is great wisdom in this statement.  In today’s digital world, people believe what they read, see and hear.  Much of that reading, seeing and hearing takes place on your website.  Prospects window-shop your storefront by spending time on your website.

Video: Make Your Website A New Client Driver

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9 Social Media Marketing Tool Tips From the Pros

Would you like to improve your social media marketing? Are you up to date with the best social media tips and tools?

Adding new tools into your social media marketing streamlines your workflow and maximizes the return on your efforts.

Here’s what top social media experts are using to get results with social media marketing today.

9 Social Media Marketing Tool Tips From the Pros

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Getting Attention: The Science of Being Captivating Online

Do you want to bring more attention to your business or product? Want to find out what inspires people to take notice?

To discover how to get people’s attention online, I interview Ben Parr.

Getting Attention: The Science of Being Captivating Online

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The best ways to create repeat customers

I wouldn't blame you if, at first glance, you tilted your head and did a Scooby-Doo at this headline. Marketing surely can help generate interest and trial. But doesn't the product itself drive repeat purchases? I mean, you didn't see a lot of repeat Yugo owners. However, even great products need marketing help to achieve loyalty and drive repeat purchases.

The best products don't need (much) advertising to sell the first product, let alone create repeat customers. Look at Huy Fong's famous Sriracha hot sauce. Or Costco. Both are cult or near-cult brands that essentially do no advertising. However, that doesn't mean they aren't smart marketers. Is the product you're marketing day-in and day-out a cult brand favorite? It's more likely you're in with the other 99 percent of us, and as a result, marketing and advertising are both vital to the success of the brand(s) you work with. So how do we use marketing and advertising to drive success and loyalty?

The best ways to create repeat customers

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How to Tell Stories With Facebook and Instagram Carousel Ads

Want to make sure your ads stand out on Facebook and Instagram? Have you tried Carousel Ads?

While many businesses use Carousel Ads solely to promote products, the ads also provide an excellent opportunity to showcase your brand’s unique narrative.

In this article, I’ll share how to use storytelling in carousel ads to promote your products and stand out from your competitors.

How to Tell Stories With Facebook and Instagram Carousel Ads

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Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2020 your biggest year yet.

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