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Honeyweb Blog

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Google Ads Update – Here’s What You Need to Know Now

We saw some big Google Ads updates last year. And the trend doesn’t seem to be stopping this year.

One thing was clear from the July 2018 branding shift and message change:

They want to make it easier than ever before to run ads and be successful with Google ads.

By Brad Smith
adespresso.com

Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.

Google Ads Update – Here’s What You Need to Know Now

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How to Use Facebook Lookalike Audiences to Scale Your eCommerce Business

To scale any business it’s essential to bring new people into the sales funnel using prospecting ads.

These audiences of people that haven’t engaged with us before are called cold traffic.

To select a cold audience to target, there are basically two methods.

By Paul Fairbrother
adespresso.com

Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

How to Use Facebook Lookalike Audiences to Scale Your eCommerce Business

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Pinterest Adds More Ways for Businesses to Share and Promote their Products

Ahead of a potential IPO later in the year, Pinterest is ramping up its eCommerce tools

This time through the addition of new product catalogs and personalized shopping recommendations, in order to maximize business potential.

 Pinterest is also adding a 'More from [brand]' option, which will showcase a broader range of product Pins from the same business.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Social Media marketing experts, contact us to discover how we can help your business.

Pinterest Adds More Ways for Businesses to Share and Promote their Products

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Research-based Ecommerce Swipe File

The rise of ecommerce probably has had two effects on your day-to-day life. 

So how do you compete? How do you increase your conversion rate and sell more products?

25 valid marketing experiments to give you ideas for your next A/B test

By Daniel Burstein
meclabs.com

Honeyweb are your local Ecommerce marketing experts, contact us to discover how we can help your business.

Research-based Ecommerce Swipe File

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4 Essential SEO Strategies You Need to Focus on This Year

“What should I focus on this year?”

This is a question that I have been hearing a lot since 2019 kicked off.

I’ve been going back and forth on what the right answer to that question is, which is also why this article is being published in March and not January.

By Patrick Reinhart
searchenginejournal.com

Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.

4 Essential SEO Strategies You Need to Focus on This Year

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Facebook Launches Legal Action Against Companies Selling Fake Followers and Likes

With influencer marketing becoming big business

Social platforms are coming under more pressure to verify their audience numbers

And ensure that the engagement metrics and audience counts they display are reflective of actual, real people - not bots purchased from third-party peddlers.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

Facebook Launches Legal Action Against Companies Selling Fake Followers and Likes

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7 Facebook Messenger Marketing Tips From the Pros

Are you using Facebook Messenger in your marketing?

Looking for tips to improve your Messenger bot experience?

In this article, seven leading Facebook Messenger marketing experts share their top tips for improving your Messenger performance.

By Lisa D. Jenkins
socialmediaexaminer.com

Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.

7 Facebook Messenger Marketing Tips From the Pros

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Contact Us

If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!

Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.

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"Thanks for introducing me to your exceptional product. After 6 months procrastination we launched our first edition on 30 May. The $38.50 cost of sending the emails reaped $5000 revenue (8 purchases) directly from the offer made in the newsletter from clients who hadn't been in touch for over 6 months. This far exceeded my expectations. Coming up 30 June we made a last week of the financial year offer and that generated another $5000 revenue (10 purchases), this time from our complete database (still only costing $55.00). Truly amazing. We have also noticed an increase in general business which has co-incided with the introduction of the newsletter. This could be co-incidence but I think that using this neat simple tool to communicate with our database has created an awareness and triggered flow-on business. Very inexpensive, easy and simple tool to use - my only regret is that we didn't get going earlier. I believe every business should bite the bullet and sign on."

Nick Llewellyn
Little Adelaide Catering Co

Steven Hamilton - Honeyweb

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