Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook Ads Strategy: How Marketers Need to Alter Their Techniques
Do you use Facebook ads? Want to learn the latest strategies?
To discover what’s changed with Facebook ads and how to get better results, I interview Rick Mulready.
More About This Show: The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing. In this episode I interview Rick Mulready, the host of the Art of Paid Traffic podcast. He’s a Facebook Ads coach and has numerous courses on Facebook advertising, including the FB ADvantage. Rick will explore what’s changed with Facebook ads and share new strategies that work.
You’ll discover best practices for video ads, carousel ads, and more.

How to Maximize Your Content Exposure on LinkedIn
Are you taking advantage of all of LinkedIn’s content marketing features? Do you know what types of content work best on LinkedIn?
With a few tweaks to what you post on LinkedIn, you can build brand awareness, generate leads, and drive more revenue.
In this article you’ll discover how to maximize your LinkedIn content exposure.

Entrepreneur-Tested, Tried-and-True Productivity Tips, Tricks, and Hacks
A recent survey of 323 small business owners by The Alternative Board, a global peer-to-peer advisory franchise, revealed that 63 percent of small business owners work more than 50 hours a week even though, on average, they only want to work 41.7 hours. (We see you the one respondent that said 80-plus hours should be expected…)
The survey finds that, overwhelmingly (73 percent), small business owners want to work onthe business rather than in the business (a phrase Michael Gerber famously coined in his book “The E-Myth”) but only 32 percent feel they adequately do so.

Check out the NEW Adelaide Fitness Expo Facebook Business Page Designed & Constructed by Honeyweb
Adelaide Fitness Expo is for young to old, families to fitness fanatics, health gurus and everyone in between! Whether you are wanting to learn about weight loss and nutrition or would like to see incredible displays of Crossfit ,bodybuilding, strongmen, martial arts or dance, there will be a wide variety to keep everyone entertained.
As the Australian health and fitness industry continues to grow, there is no better opportunity to speak with industry professionals, enthusiasts and see what is currently trending. Sporting displays and competitions will be showcased in key zones amongst various local and interstate Exhibitors, providing an amazing weekend of sport, fitness and most importantly fun!

The Case Against Negative and Fear-Based Headlines
Content marketers everywhere are guilty of purposefully trying to scare the heck out of their readers.
“You’re making these mistakes! You’re doing it wrong. You’re wasting time and money. Your competitors are beating you!”

There is No Digital Marketing?
In one of my favorite scenes from the movie “The Matrix”, Neo visits the small, cramped urban apartment of the Oracle, a cigarette-smoking, cookie-making, grandma-esque program with clairvoyant powers (“Not quite what you were expecting, right?”).
In the Oracle’s living room Neo finds a number of “potentials,” young children who understand that reality is not what it seemed in the matrix. One such potential, a shaven-head boy, shows Neo a spoon that he can bend with his mind. Famously, he says, “There is no spoon…it is not the spoon that bends; it is only yourself.”

Instagram’s Latest Update Extends Video Duration To 60 Seconds
After yesterday’s meltdown over Instagram’s algorithm change, Instagram has announced another update to the platform. Videos on the photo-sharing platform have been extended to 60 seconds, previously the maximum duration of a video on the platform was 15 seconds.
“We want to bring you fun, flexible and creative ways to create and watch video on Instagram. As part of our continued commitment, you’ll soon have the flexibility to tell your story in up to 60 seconds of video. This is one step of many you’ll see this year,” according to the company’s blog post.

Contact Us
If you need help with your online marketing, we are offering a completely FREE online marketing strategy session!
Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
Testimonials
"Honeyweb are highly professional and very easy to deal with. They were very conscientious in regards to providing us with a design that followed our and Toyota Australia's branding guidelines and we look forward to working with them in the future."
Tom Gilbert
Adelaide Hills Toyota







