Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
LinkedIn Acquires Data Personalization Platform Drawbridge to Improve Ad Targeting
As LinkedIn works to improve its ad tools, and better utilize its unique professional dataset
The professional social network has this week announced that it's acquiring data analytics company Drawbridge
In order to utilize Drawbridge's advanced personalization AI and further refine LinkedIn's targeting capacity.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Set up ‘Click to Call’ Ads on Facebook
While there are many different objectives that you can optimize your Facebook Ads for, sometimes all you really want is to make the phone ring.
It isn’t exactly obvious how to create an ad unit specifically meant to encourage users to give your business a call.
Google has this power – why shouldn’t Facebook Advertisers have it in their arsenal as well?
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
5 Ways Top Brands Are Making Instagram and Facebook Stories Their Own
Stories are mobile.
And to create an immersive video experience on mobile, you need to fully embrace the vertical format because, well, that’s the way that people hold their phones.
Consider, for example, what these Instagram creatorshave to say about vertical video.
By Kay Hsu
adweek.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
The 2019 State of Content Marketing [Infographic]
Are you considering where to invest your marketing budget this year?
Want to know how your content strategy measures up against other brands?
The team from Zazzle Media share the stats you need to know from their recent survey in this infographic.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
![The 2019 State of Content Marketing [Infographic]](https://www.honeyweb.com.au/uploads/blog/contentm.jpg)
Facebook Will Reportedly Launch its ‘GlobalCoin’ Cryptocurrency Next Year
New details have emerged on Facebook's planned cryptocurrency
With several outlets reporting that The Social Network is finalizing plans to launch its own 'GlobalCoin' option early in the new year.
That could enable Facebook to become a global marketplace, with users in all regions able to quickly and easily make safe, on-platform purchases.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
13 Fresh Instagram Themes to Inspire Your Platform Approach in 2019
We've all seen the same old Instagram feed ideas, from brands and influencers alike, time and time again.
There are the black and white themed accounts, those using puzzles as a theme, and of course, there's the 'every-second-upload-is-a-quote' approach.
So to help, I’ve pulled together a list of 13 of the freshest Instagram themes of 2019.
By Seema Nayak
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
18 Magical Marketing Words and Phrases for an Irresistible Online Strategy [Infographic]
Looking for new ways to improve the effectiveness of your online marketing strategy?
Your overall brand messaging is important
But it can also come down to the specific words you use, with certain terms and phrases shown to improve audience response, and trigger consumer action.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
![18 Magical Marketing Words and Phrases for an Irresistible Online Strategy [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_596102132.jpg)
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Ian, Nathan, Nat & Tanya
The Earl of Leicester
