Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook Provides New Insights into the Modern Fashion Shopping Process [Infographic]
Facebook has published a new report which looks at the evolving consumer fashion purchasing journey
The role that social platforms can and do now play within that process.
Facebook commissioned a survey of 1,729 people in the US, aged 18 and over, about their fashion purchasing process.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
![Facebook Provides New Insights into the Modern Fashion Shopping Process [Infographic]](https://www.honeyweb.com.au/uploads/blog/HHZ5NPNR1T.jpg)
Instagram Provides Key Tips to Help Marketers Maximize their On-Platform Efforts
More brands are looking to build an Instagram presence, and market their products and services via Instagram Stories, posts and videos.
And that can definitely pay off - Instagram says that 80% of its users follow at least one business.
Additionally, 75% of users have taken action, like visiting a website, after seeing brand content on Insta.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Customize Facebook Ads Based on Customer Awareness Principles
Looking for a proven strategy to create Facebook ads?
Wondering how to deliver different Facebook ads based on peoples’ familiarity with your business?
Explore how to customize Facebook ads based on consumer awareness of your brand.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Pricing Strategy: Leveraging customer psychology to maximize average customer value
You will learn more about marketing if you get outside of the marketing literature and into the mind literature.
Flint McGlaughlin shares two key factors in pricing strategy — timing and intensity.
He explains the importance of using the customer’s maximum moment of motivation (MMM) to get the timing right.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Facebook Tests New Photo Layout Options for Multi-Image Posts
Facebook is always experimenting with ways to make its visual elements more enticing.
In order to drive higher engagement and keep people interested.
And now, there may be a new visual consideration incoming on The Social Network.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Boost Your Campaign Performance With the New Facebook Inspect Tool
Select the best audiences to show them to, and even get the campaign optimization perfectly dialed in.
At first, everything goes well with the ads, but then they start to falter. So what do you do next?
How to use the Inspect Dashboard and Facebook Delivery Insights to properly troubleshoot your underperforming campaign.
By Paul Fairbrother
adespresso.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Google Ads 101 – The Guide That Takes You From Zero to Hero
Google Ads help your business bring in new customers or leads through search ads, display network ads, and YouTube ads.
But Google Ads can be tough to navigate.
And if you’re not up to date on the platform? If you don’t take advantage of all the new features and strategies?
By Brad Smith
adespresso.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
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