Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
6 Customer Journey Mapping Examples: How UX Pros Do It
Customer journey mapping is a widely used and impactful technique that can help you make better product, marketing, UX, and merchandising decisions.
However, like other UX research techniques (including user personas), there’s some vagueness and obscurity around how to actually create customer journey maps.
Will draw processes and customer journey mapping examples from experts in the field, and you’ll hopefully walk away with a real and clear picture of how to do it on your own.
By Roxana Nasoi
conversionxl.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
How to Get More Twitter Followers (Without Spending a Dime)
"I will not get a Twitter - why would anyone want to use the word "tweet?"
That's what I said when Twitter was first introduced in 2006. Embarrassing, I know. But, in my defense, that was before I was a digital marketer.
Regardless, I'm now eating my words, because Twitter has become my favorite social media site for marketing. And I'll be using the word "tweet" quite a lot in this article.
By Jessica Swanda
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
7 Landing Page Flaws That Kill Your Conversions (and How to Fix Them) [Infographic]
Landing pages are supposed to help boost your conversions, but in some cases, they kill them.
How does that happen? If your landing pages have the wrong copy or distract your visitors, your conversion rate will drop.
To help you maximize your landing page conversion rate, Quicksprout have created this infographic which breaks down the flaws you need to avoid and the specific steps you need to take in order to grow your revenue.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![7 Landing Page Flaws That Kill Your Conversions (and How to Fix Them) [Infographic]](https://www.honeyweb.com.au/uploads/blog/7_landing.jpg)
Facebook Makes It Easier to Take 360 Photos, and Use Them as Cover Images
Facebook's adding a new process which will enable users to take 360 photos straight from the Facebook app – no specialized cameras or additional stitching tools required.
As you can see from the video, the process is fairly straight-forward – as explained by Facebook:
Open the Facebook app and click the ‘360 Photo’ option from the top of your News Feed where you update your status...
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
5 Steps to Dealing With Hate in Social Media and Customer Service
Haters gonna hate.
The word “haters” wasn’t particularly common in the English lexicon until the late 1990s, and “haters gonna hate” first appeared in the lyrics of an R&B song in the year 2000.
Today, the phrase is the source of countless memes and a recurring refrain in a popular Taylor Swift song.
By Dan Gingiss
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
10 Key Insights into the State of Digital Advertising in 2017
Adobe Digital Insight (ADI) recently released their 2017 Digital Advertising Report, which details a number of key trends and data points on the effectiveness of advertising and the state of the advertising industry.
The report is based on over 1.7 trillion visits to 16,000+ websites from January 2014 to January 2017
Online video data from 11 billion plays of TV Everywhere (TVE) data, and 16 billion video ad impressions.
By Drew Beechler
socialmediatoday.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
How to Repurpose Blog Posts Into Instagram Albums
Are you looking for Instagram content ideas?
Have you considered repurposing your blog content into Instagram albums?
Grouping multiple images from a blog post into an Instagram album can bring engaging content to Instagram.
By Jenn Herman
socialmediaexaminer.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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