Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Don’t Understand SEO? A Beginners Guide to SEO Terminology [Infographic]
Search Engine Optimisation (SEO) is a highly technical and complex field, which takes true, dedicated expertise to fully master.
But anyone can get a handle on the basics of SEO, on what Google and other search engines are looking for, and how to optimize for it.
But in order to do that, you first need to understand the key SEO terms - your ''Hummingbird' from your 'Penguin', your 'XML' from your 'HTML', your 'black hat' from your 'white hat'.
By Mark Walker-Ford
socialmediatoday.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
![Don’t Understand SEO? A Beginners Guide to SEO Terminology [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_377480563.jpg)
New Study Finds Facebook Page Reach Has Declined 20% in 2017
It’s not just you and your Page - according to new research by BuzzSumo
The average number of engagements with Facebook posts created by brands and publishers has fallen by more than 20% since January 2017.
BuzzSumo analyzed more than 880 million Facebook posts from publisher and brand Pages over the past year, noting a clear decline in engagements since early 2017.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

How to Create Testimonial Videos
Do you want to use customer endorsements in your social media marketing?
Wondering how to create a persuasive testimonial video?
In this article, you’ll learn how to produce an effective testimonial video to share on social media.
By Victor Blasco
socialmediaexaminer.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.

Creating a Social Media Ads Process which Drives Sales
When clients come to our media buyers with their campaigns, we try to understand their goals and how to best use the creative elements they’re ready to run.
So how do our buyers know where to place your ads to boost sales, or what type of ad units will best suit your needs?
Well, there’s a method for that, and the good news is we'll share it with you to help you and your team succeed.
By Taylor Schaller
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

4 Instagram Mistakes You Don’t Know You’re Making
Instagram has evolved so much from when it was all about the images - now brands and businesses can use it as a powerful tool for marketing success.
But with so many updates, new features, and accompanying rules and regulations, it can be easy to overlook some of the finer details of the platform and miss out on opportunities.
Or even worse, you could be making a key error in your approach, limiting your success.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.

5 Steps to Get Customers with Facebook Ads [Infographic]
More than 2 billion people are on Facebook, and advertisers collectively spent more than $26 billion on Facebook ads in 2016 to reach that ever-growing audience.
And seeing the stats, one can easily assume that the chances of you reaching your target audience through Facebook are pretty high, right?
But then you hear from people who say they've spent thousands of dollars on Facebook ads without generating any real results.
By Irfan Ahmad
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![5 Steps to Get Customers with Facebook Ads [Infographic]](https://www.honeyweb.com.au/uploads/blog/ad_fb.jpg)
Facebook: Pages that Repeatedly Share False News will be Banned from Buying Ads
Facebook has unveiled its latest measure to help stop the spread of fake and misleading content on their platform, with the announcement that Pages who repeatedly share disputed content will be banned from advertising on Facebook outright.
Last December, after Facebook saw a wave of criticism for their role in spreading fake news in the lead-up to the US Presidential Election
The Social Network announced one of their first new measures to curb the spread of such content, partnering with third party fact-checkers to flag questionable stories being shared on the platform.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

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Call Steven Hamilton on 0417 871 661, complete the form below to book your FREE strategy session or just send through your enquiry and let's make 2026 your biggest year yet.
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