Honeyweb Blog / Video Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
How to Maximize Video Content Across the Major Social Networks
If one social media trend could define 2018, it would probably be video.
Internet users spend up to one-third of their time online watching videos across different social media channels, including YouTube, Facebook, Instagram, Twitter, and now even LinkedIn.
Over 500 million people watch videos on Facebook every single day. Video is huge, and it's a trend that's here to stay.
By Agustín Esperón
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
YouTube Adds New Ad Extensions, Improved ‘Brand Lift’ Metrics
YouTube has announced some new ad tools which are designed to provide more capacity to improve response and measure ad performance.
The first addition is an expansion of YouTube's ad 'extensions' tools, which will provide new ways to share expanded context info within your YouTube ads.
Soon you’ll be able to make your video ads more actionable with a greater variety of ad extensions.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
5 Tips to Increase Leads and Close Sales with Video Content
Are you going to let your buyer walk alone through their journey to the purchase phase?
I’m sure you know that each stage of the sales funnel has its own specific needs and you must create content that fulfills them. But not any kind of content.
High-quality video is right now one of the strongest, more empathetic and effective types of content.
By Victor Blasco
infusionsoft.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
How Nonprofits Can Make Use of YouTube’s ‘Impact Lab’
With videos on virtually every topic imaginable being uploaded to YouTube on a daily basis
The video platform is a haven for entertainment, gaining knowledge - and more importantly, for nonprofits to create social impact.
A lot of nonprofits have used YouTube for various purposes, ranging from campaign promotions to creating awareness about specific causes.
By Augustus Franklin
socialmediatoday.com
Honeyweb are your local Youtube advertising experts, contact us to discover how we can help your business.
5 Video Best Practice Notes from Facebook
Video is the top performing content type across all social platforms, which has lead to Facebook, in particular, putting increased emphasis on video content.
The most obvious push here has been via their dedicated video platform, Facebook Watch, but in order to boost the performance of Watch content
Facebook has also updated its News Feed algorithm to give priority to episodic-type video content which users return to, and videos that inspire interaction and conversation, helping to boost platform engagement.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local video marketing experts, contact us to discover how we can help your business.
3 Low-Cost Video Tools for Social Media Marketers
Need to do more marketing with video?
Looking for video tools that are easy to use?
In this article, you’ll discover three tools to quickly and easily create polished, eye-catching videos for social media.
By Alessandro Bogliari
socialmediaexaminer.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
Video SEO: How to Rank First on YouTube
Some years ago, it would’ve been strange to think that YouTube would become the second largest search engine after Google.
Because of this, it’s important for a company to consider making different types of videos on this platform in order to grow its presence on the web.
However, a video won’t rank in the search engine by itself. That’s why there are different strategies to make your content highly visible.
By Víctor Blasco
infusionsoft.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
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