Honeyweb Blog / Social Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Facebook Provides New Ad Targeting Options for App Marketers
Facebook has a new option to help app developers target Facebook users who've previously downloaded their app and are likely to re-engage with it after lapsing.
When your business relies on an app for growth, user retention and profitability are top priorities.
That’s why we’re excited to introduce retention optimization to help app advertisers acquire users likely to be highly engaged.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.
Facebook Implements New Restrictions on ‘Low Quality’ Ads
Facebook has announced a new set of restrictions, and increased penalties, for brands that publish 'low quality' ads on its platform.
"Low-quality ads on Facebook, create bad experiences for people and don't align with our goal of creating meaningful connections between people and businesses.
So what counts as 'low quality' in a Facebook ads sense?
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Facebook Announces New Measures to Crackdown on Stolen Content and False Information
As Facebook has repeatedly stated, it's not a media company
Which is why it really doesn't want to get into the practice of removing fake news reports and content - essentially an editorial function.
But Facebook does want to clean up its platform to ensure the best possible user experience, while also lessening the potential of its platform being used for political influence.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Social Media Users are Becoming More Aware of Misinformation Online
Amid the various social media data scandals and reports of politically-motivated manipulation
This new study shows that users are becoming more wary of content shared online, which could help slow the spread of misinformation.
Around two-thirds of Americans are now aware of social media bot activity, with a large majority showing concern that bot accounts are being used maliciously.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
How to Improve Your Facebook Ads Relevance Score: 7 Methods That Work
Want to raise your Facebook ads relevance score?
Wondering how to create Facebook ads that drive positive engagement and social proof?
In this article, you’ll discover seven ways to quickly and significantly lift your Facebook ads relevance score.
By Ben Heath
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
7 Tips for Going Live on Facebook, Instagram or Twitter
One of the best ways to help get the word out about your business, connect with your audience
And let them get to know you is by going live and streaming in-the-moment video content direct to your audience.
Broadcasting live can be a little intimidating, but in this post, I’ll go over the top seven tips that have helped me go live, in order to make it a little easier for you to start sharing your own live posts.
By Dhariana Lozano
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
11 Facebook Updates You Need To Know for 2019
The one constant in social media marketing is that things are always changing, and this is especially true on the world's largest social network, Facebook.
Even more interesting these days is that when Facebook makes a change, there's a trickle-down effect to Instagram, which is especially true in regards to advertising.
To help keep you up to date, here are eleven new Facebook updates that you need to know about for 2019.
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
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