Honeyweb Blog / B2b Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
B2B Marketers Share Their Best Tips for Instagram
Instagram has climbed the social media ladder, making its way up to one of (if not the) most popular platform for B2C marketers.
With the rise of Instagram Influencers paired with its offering of marketing tools for community engagement and shopping.
In particular, these tools can help B2C businesses reach their ROI goals on the platform - but what about B2B brands?
By Emma Wiltshire
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
5 Ways B2B Brands Should Use Social Media [Infographic]
Three B2B brand marketers shared their ideas on how to make even the most serious B2B brand pop on social.
Based on the insights they presented, it became clear that no matter whether your company is in communications, manufacturing, or sales
There are common opportunities which all B2B marketers can capitalize on within the social media landscape.
By Robin Selvy Re
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![5 Ways B2B Brands Should Use Social Media [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_558891820.jpg)
B2B Marketing: How a startup technology services firm quadrupled pipeline to $42 million
Growth hacking. Now there’s an overused buzzword of late.
But do you really want to “hack” growth? Or do you want to take a smart, sober evaluation of the opportunity and create and execute on a strategic plan?
This case study with Acorio shares a strategic path to growth.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local B2B marketing experts, contact us to discover how we can help your business.
The Rise Of Chatbots: 4 Ways Bots Will Impact B2B Marketing Long Term
Most of us have heard the story by now - Facebook created two AI chatbots which went rogue and created their own language before being shut down.
Pretty terrifying right? The reality is, the headline doesn’t exactly do the situation justice.
Essentially, the bots were tasked with trading balls, hats, and books.
By Ross Simmonds
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Why B2B Marketers Can’t Afford to Ignore Facebook
With over 2 billion monthly active users, it’s no surprise Facebook is a top priority for many marketers
Yet a key question that's regularly asked by B2B businesses is whether Facebook is worth the investment for them.
It may seem like Facebook only makes sense if you’re marketing a consumer-facing product or service, but consider these facts.
By Sylvie Tse
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
B2B vs B2C: The Different Marketing Strategies [Infographic]
While there are differences between Business to Business (B2B) and Business to Consumer (B2C) companies’ marketing strategies, these days there's one significant commonality - both are benefitting greatly from social media techniques.
But that said, each requires a very different approach - B2B brands tend to do better on LinkedIn, for example, which makes sense given the business focus of the platform.
B2C brands are seeing more success on Facebook, and increasingly Instagram.
By Jay Taylor
socialmediatoday.com
Honeyweb are your local marketing stragies experts, contact us to discover how we can help your business.
![B2B vs B2C: The Different Marketing Strategies [Infographic]](https://www.honeyweb.com.au/uploads/blog/strategy.jpg)
B2B vs B2C: The Different Marketing Strategies [Infographic]
While there are differences between Business to Business (B2B) and Business to Consumer (B2C) companies’ marketing strategies, these days there's one significant commonality - both are benefitting greatly from social media techniques.
But that said, each requires a very different approach - B2B brands tend to do better on LinkedIn, for example, which makes sense given the business focus of the platform.
B2C brands are seeing more success on Facebook, and increasingly Instagram.
By Jay Taylor
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
![B2B vs B2C: The Different Marketing Strategies [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_281211230.jpg)
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