Honeyweb Blog
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
John Mueller Rebuts Idea that Google Uses Domain Authority Signal
There has long been a debate as to whether a site or domain can contain authority.
Some people feel that Google has a metric that allows a site to rank pages more easily than other sites.
While others feel a site authority metric creates a bias favoring older sites. Who is right? John Mueller provides an answer.
By Roger Montti
searchenginejournal.com
Honeyweb are your local Google marketing experts, contact us to discover how we can help your business.
CXL Live 2018 Recap: Top 5 Lessons from Each Speaker
CXL Live is our flagship conference about growth and optimization.
The 2018 edition of CXL Live brought together 400 practitioners from 22 countries and everyone was “locked in” at a beautiful resort for a full three days.
Here are 5 tips / thoughts / lessons (it was super difficult to narrow it down to just 5!)
By Peep Laja
conversionxl.com
Honeyweb are your local digital marketing experts, contact us to discover how we can help your business.
Facebook Data Use: Myths and Misconceptions
One of the more interesting aspects of the ongoing investigation into Facebook data misuse has been the various revelations
As to how, exactly, Facebook is tracking and storing data, some of which have confirmed – or at least solidified – long-standing myths about how The Social Network operates.
To clarify, and get some perspective on the various ways in which Facebook is keeping tabs on its users, here’s a listing of some of the findings which have been uncovered as part of the latest investigation.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
How to Create a Facebook Local Event for Your Business
Do you market a local business on Facebook?
Have you heard about the Facebook Local app?
In this article, you’ll discover how to use Facebook Local to create events that drive in-store foot traffic.
By Taylor Hulyksmith
socialmediaexaminer.com
Honeyweb are your local Facebook advertising experts, contact us to discover how we can help your business.
Subfolders, Subdirectories and Subdomains: The URL difference can drive increase in organic traffic
We were recently asked if it’s better to use a subdirectory (also known as a subfolder) or a subdomain on a website.
If you’re unfamiliar with these two terms, you’ll know them right away when you see URL examples.
The difference may seem like an esoteric or gorpy concern that only developers and programmers care about.
By Daniel Burstein
marketingsherpa.com
Honeyweb are your local website marketing experts, contact us to discover how we can help your business.
Quick Guide to Inbound Marketing for B2B
10 tips to attract and engage your audience in a helpful (not salesy) way
Get this actionable report full of bite-sized tips built for the busy B2B marketer and learn how to communicate with your audience in a way that keeps them engaged
And makes them want to stick around (and, ideally, do business with you).
By Meclabs Institute
meclabs.com
Honeyweb are your local social Inbound marketing experts, contact us to discover how we can help your business.
Google AdWords Express: What Is It And Who Should Be Using It?
Google AdWords is an incredibly tough platform to adjust to, let alone to find success with.
The number of details that you have to be aware of to successfully run an AdWords account is mind-boggling.
There are countless metrics, tools, and graphs to use and analyze.
By Brad Smith
adespresso.com
Honeyweb are your local Google AdWords experts, contact us to discover how we can help your business.
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