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Honeyweb Blog / Social Media

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

Boosting Your Brand Through Social Media Engagement [Infographic]

Looking for ways to tweak your social media marketing approach in 2021, and maximize reach and engagement with your posts?

A range of insights and notes that might help guide your thinking around how you post, which platforms you focus on, and what you can expect to see as a result.

There are some good pointers here, but it is also important to take these notes as guides, and not prescriptive rules.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Boosting Your Brand Through Social Media Engagement [Infographic]

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Optimal Posting Practices for Facebook, Twitter and LinkedIn in 2021

While social media has played a significant role in our communications landscape for the last decade

Many organizations still struggle to understand the best practices, and effective versus non-effective approaches on the various social channels.

Here are some current best practice notes for three of the major social platforms, which could help to better inform your approach, in order to maximize performance in 2021.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Optimal Posting Practices for Facebook, Twitter and LinkedIn in 2021

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Organic LinkedIn Marketing: Proven Techniques for Marketers

Want to improve organic engagement on LinkedIn?

Wondering if LinkedIn Stories and Live could work for you?

Learn what kind of content works best in the LinkedIn feed and how best to use LinkedIn Stories and Live video to engage the people in your network.

By Michael Stelzner
socialmediaexaminer.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Organic LinkedIn Marketing: Proven Techniques for Marketers

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Instagram Provides New Tips on How to Create Engaging Reels Content

Whether you like the format or not, Instagram is clearly keen to get more people using its TikTok-like Reels options

Which, as some have noted, could be why you're seeing less reach than normal with your regular Instagram posts and Stories.

Some have speculated that with Instagram emphasizing Reels, that's caused a reduction in reach of other content formats in the app.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Instagram Provides New Tips on How to Create Engaging Reels Content

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Twitter Provides Tips on Establishing Brand Voice via Tweets

Looking to improve your brand's Twitter presence in 2021?

Twitter has shared some new tips on how to establish brand voice via tweet, while it's also provided some new worksheets to better facilitate the process.

Twitter says that the three essentials of establishing your brand voice on the platform come down to what it calls 'the three 'C's':

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Twitter Provides Tips on Establishing Brand Voice via Tweets

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Instagram Tests New Stories Layout on Desktop

Instagram is testing out a new format for the display of Stories on the desktop version of the platform

Which is designed to make it easier to scroll through the various Stories from the profiles you follow on the bigger screen.

That makes it easier to flip through your Stories stream in a more dedicated, Stories-focused way.

By Andrew Hutchinson
socialmediatoday.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Instagram Tests New Stories Layout on Desktop

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How to Script Videos for Social Media in 5 Steps

Do you create videos for Facebook and Instagram?

Wondering how to get more people to pay attention to your videos in the news feed?

In this article, you’ll learn a five-step system for using text overlays to optimize your video for views and engagement in the Facebook or Instagram feed.

By Matt Johnston
socialmediaexaminer.com

Honeyweb are your local social media marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Script Videos for Social Media in 5 Steps

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