Honeyweb Blog / Social Media
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
LinkedIn Page Content Strategy: What Marketers Need to Know
Do you want to create more content for your LinkedIn page?
Wondering which new features can help?
To explore creating content for LinkedIn pages, I interview Michaela Alexis.
By Michael Stelzner
socialmediaexaminer.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.

Instagram Analytics Guide: 10 of the Best Tools to Get Insights
Social media analytics tools are great.
However, collecting data, choosing what metrics to prioritize, and presenting it in a comprehensible and coherent way can be a challenge.
But do you “need” an Instagram analytics tool?
By Anna Bredava
searchenginejournal.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

The State of Social Intelligence [Infographic]
Social data - raw insights collected from users’ social media activity
Key to helping you understand how to improve your social media performance, and maximize your digital marketing efforts.
But how are businesses actually using social intelligence, and what are the key trends to be aware of in the rising social data space?
By Meg Carpenter
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
![The State of Social Intelligence [Infographic]](https://www.honeyweb.com.au/uploads/blog/shutterstock_221799223.jpg)
How ‘Social Intelligence’ Can Lead to a Better Marketing Strategy
As humans, we’re wired to socialize.
Even in the modern, digital age, 42% of people still prefer in-person interaction, which trumps technological connections like texting, email, and social media.
Improving your social intelligence is beneficial in many ways, including developing a better marketing strategy.
By Luke Fitzpatrick
socialmediatoday.com
Honeyweb are your local social marketing experts, contact us to discover how we can help your business.

Facebook Marketing: Interest-based audience generates 40% lower CPA than lookalike audience
Marketing intern: “So how does it work exactly?”
Do we marketers really understand how algorithms and other marketing technology work?
But just knowing something is algorithmically assembled or AI-driven is no guarantee that it will produce the best result.
By DanielBurstein
marketingsherpa.com
Honeyweb are your local Facebook marketing experts, contact us to discover how we can help your business.

How to Win at the Social Proof Game: LinkedIn Endorsements vs. Recommendations
Given that LinkedIn is the premier social platform for B2B lead generation
Ensuring that you establish third-party credibility - also known as 'social-proof' - can be vital to your ultimate success.
How Do LinkedIn Skill Endorsements & Recommendations Differ?
By Melonie Dodaro
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

Twitter Releases Major Events Calendar for July to Assist with Strategic Planning
We've moved past the halfway mark of 2019 - and we're now less than 6 months away from 2020.
Have you started planning out your Christmas campaigns yet?
Twitter has published its monthly events calendar, highlighting all the key dates and events of note happening in July 2019.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.

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