Honeyweb Blog / Search Engine
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
Effective CTAs: How The Thought Sequence Of A Call-To-Action Affects Landing Page Performance
At the surface level, you may think effective conversion rate optimization is focused on moving people from a banner ad to a page or from a link on the homepage to your landing page.
But truly effective conversion optimization focuses on optimizing your customer’s thought sequence.
Each time you provide a satisfying answer, you receive a micro-yes.
By Linda Johnson
marketingexperiments.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
READ FULL ARTICLE26 Common SEO Mistakes That Are Killing Your Website [Infographic]
Search engine optimization is both complex and always evolving, making it very difficult for anyone to keep on top of, let alone business managers who have many other duties calling for their attention.
But that said, there are some core, common SEO principles that have remained relatively solid over time, some key elements of your website and digital marketing process that simply need to be on track.
They won’t solve all your SEO problems, but if you’re looking for key culprits and areas to start out, these are the key elements that should be at the top of your list.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
![26 Common SEO Mistakes That Are Killing Your Website [Infographic]](https://www.honeyweb.com.au/uploads/blog/seo.jpg)
Google Tops Latest Brand Health Rankings, While Bunnings Is Best Of The Aussies
Google has topped YouGov’s inaugural global brand health rankings.
In a list dominated by online brands, the search giant comes in just above sister company YouTube as well as number three, Facebook.
Device manufacturer Samsung coming in fourth, messaging service WhatsApp in fifth and Apple’s iPhone in sixth spot, while online retail behemoth Amazon is seventh.
By B&T MAGAZINE
bandt.com.au
Honeyweb are your local Search Engine marketing experts, contact us to discover how we can help your business.
LinkedIn Adds New Tool to Provide Insights on Who’s Visiting Your Website
Continuing to expand on the use cases for their unique professional data set, LinkedIn’s releasing a new tool called ‘Website Demograhics’.
Which will provide a range of insights into who’s visiting your website, based on their listed LinkedIn data.
The system works in a similar way to other web-tracking processes like Facebook’s Pixel and Google Analytics tags.
By Andrew Hutchinson
socialmediatoday.com
Honeyweb are your local LinkedIn marketing experts, contact us to discover how we can help your business.
How to Improve Your Facebook Videos With Facebook Video Insights
Want to increase engagement, longevity, and exposure of your Facebook videos?
Have you explored the data in your Facebook Video Insights?
Whether you’re streaming live or recording videos, Facebook provides insights that can help you refine your future videos.
By Teresa Heath-Wareing
socialmediaexaminer.com
Discover three ways to evaluate and improve your Facebook video performance! Contact Us!
When a Client’s Website is Sabotaging Their PPC Success (And What One Agency Did About It)
As the Search or Acquisition Marketer at a digital agency, many obstacles can stand in the way of getting your clients more conversions.
Maybe your copy isn’t quite capturing the offering’s unique value? Maybe you’re seeing diminishing returns optimizing in AdWords?
Or maybe it’s your client who is standing in the way of their own success. More specifically, it could be their website sabotaging paid advertising efforts.
By Amanda Durepos
unbounce.com
Learn more here! Contact Us!
3 Ways to Use Social Media to Enhance Your SEO Efforts
It takes a lot of time and effort to build up a list of high-quality backlinks for your website in order to enhance your SEO
More often than not, it costs more than just your time, however the benefits it provides makes the process worthwhile.
Google has long maintained that a company’s social media accounts do not influence it’s search rankings.
By Pam Moore
socialmediatoday.com
Learn more the impact of SEO on search rankings! Contact Us!
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"Access Training Centre hired Honey web to help us with our social media marketing from Oct 2015. Stephanie from Honeyweb has gone above and beyond our expectations to help us develop a social media presence on Facebook, Twitter and Linked in. Stephanie took a lot of effort in understanding our business in order to put relevant content on the social media pages. She has been an asset to our marketing team where she brings in new ideas to help us drive more traffic to our website and help us grow our business. She has been very easy to deal with and quick to reply to any questions or recommendations we have. I highly recommend Stephanie and Honeyweb for anyone needing assistance in digital marketing for their own business."
Mohit Kumar
Access Training Centre
