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Honeyweb Blog / Search Engine

Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.

There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.

How to Win the “SEO vs. PPC” Debate

Believe it or not, some marketers are still taking sides in the “SEO vs. PPC” debate.

Depending on your immediate circumstances, one may be more important than another—but both are necessary for survival.

To those passionately arguing that SEO is better than PPC, or vice versa, I propose a truce based on the potential for incremental gains when we work together. 

By Andrew Miller 
unbounce.com

Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

How to Win the “SEO vs. PPC” Debate

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Google Shutters Structured Data Testing Tool

Google is upgrading the Rich Results Test to support all of the same rich results features supported by Google search.

Google is officially moving the Rich Results Test out of beta now that it fully supports all Google Search rich results features.

With that being the case, Google has decided it’s also time to deprecate the old structured data testing tool.

By Matt Southern
searchenginejournal.com

Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Google Shutters Structured Data Testing Tool

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Google My Business Listing Suspended? Here’s How to Recover

Did your Google My Business listing get suspended?

For most small businesses, Google My Business (GMB) is their marketing lifeline.

Follow these steps to fix your GMB profile problems and request for reinstatement.

By Sherry Bonelli
searchenginejournal.com

Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Google My Business Listing Suspended? Here’s How to Recover

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What GoogleBot is Doing to Shopping Carts… and Why

GoogleBot can add products to shopping carts.

But it's only happening to these specific merchants.

 Google isn’t crawling and adding products to random shopping carts. This is what’s really going on.

By Roger Montti
searchenginejournal.com

Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

What GoogleBot is Doing to Shopping Carts… and Why

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Should I Bid on Branded Terms in SEM?

Want to know how (and if) you should bid on your branded terms?

This post answers the most common questions on brand bidding for PPC.

These, along with a myriad of other questions around brand bidding, seem to pop up every few years.

By Aaron Levy
searchenginejournal.com

Honeyweb are your local brand marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Should I Bid on Branded Terms in SEM?

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5 Ways to Convert Organic Traffic Into Qualified Leads

Are you optimizing your content for Google AND for conversions.

So you doubled the organic traffic to your site?

Here are five ways you can turn organic traffic into qualified leads.

By Anna Crowe
searchenginejournal.com

Honeyweb are your local Google marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

5 Ways to Convert Organic Traffic Into Qualified Leads

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Keyword Data Accuracy & Data Manipulation by SEO Tools [In-Depth Study]

This study dives deep into keyword tool providers’ data collection and data manipulation systems, and their effect on keyword data accuracy and reliability.

However, only running a few tools and employing some analytical magic is not going to cut it.

The work of a search engine optimization (SEO) consultant revolves around one central theme:

By Bartjan Sonneveld
searchenginejournal.com

Honeyweb are your local SEO marketing experts so message us using the Honeyweb chatbot > m.me/Honeyweb and we’ll respond ASAP

Keyword Data Accuracy & Data Manipulation by SEO Tools [In-Depth Study]

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