Honeyweb Blog / Design / Branding
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
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How to Utilize Storytelling for Brand Growth on Social Media
Social media is an incredible place to develop and grow a brand.
It gives you a direct line to your audience and allows you to engage with them in real-time. The only problem is that millions of people are using social media every day.
Cutting through the noise requires more than a great concept or even a great social media manager.
By Matt Banner
sendible.com
Honeyweb are your local social media branding experts, contact us to discover how we can help your business.
6 Tips to Strengthen Your Personal Brand in 2018
The word 'brand' only referred to companies, however in today’s world, we're more aware that every one of us has our own 'personal brand'.
I liken each of our own brands to what we used to call our 'permanent record' - remember how scary it was to hear 'this will go down on your personal record?'
With the internet, and especially with social media, that personal record is no longer a mythical list of our wrongdoings – it’s searchable and at anyone’s fingertips at all times.
By Lucy Rendler-Kaplan
socialmediatoday.com
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
Study: Why Taking Social Risks Equates To Good Business For Daring Brands
A new study has confirmed that consumers want their brands to take a stand when it comes to political and social issues.
And, for the brands that get it right, it can be a boon to the bottom line, too.
The newly released study was done by US media management and analytics company Sprout Social and titled Championing Change In The Age Of Social Media.
By B&T Magazine
bandt.com.au
Honeyweb are your local brand marketing experts, contact us to discover how we can help your business.
Why Brands Will Go to Extremes - Lengthwise - With Digital Video in 2018
Marketers will continue to experiment and push boundaries as they look to address growing online consumption.
Brand interest in both long-form and super-short digital video revved up in 2017, a duality that is likely to endure in the months ahead as strategies gel around capturing the attention of online consumers.
In 2017, marketers spent 2x as much on online video than they did on TV ads, according to a recent report from Magisto.
By Kayla Matthews
socialmediatoday.com
Honeyweb are your local digital branding experts, contact us to discover how we can help your business.
4 Ways to Increase the Visibility of Your Website
We all want to be visible. It’s human nature. But visibility means different things to different people.
Some of us prefer to avoid the spotlight. That doesn’t mean we don’t need recognition, but in this case a genuine, well-timed compliment from a few impactful individuals can go a long way.
Others need more frequent (and possibly more public) affirmations. So, when we’re trying to bring out the best in someone, we need to figure out what works for them.
By Amy Wright
socialmediatoday.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
Page Layout Optimization: A Common Mistake Marketers And Web Designers Make, And How To Avoid It
Let’s suppose you have been perusing our website for a while now and have been educating yourself on landing page optimization.
You are in the process of revamping a webpage and feel like you have arrived at a good value proposition.
It’s well expressed in your headline and has further enticing information in the subheader. The graphics are good. You now think you’ve captured visitor’s attention. What’s next?
By Linda Johnson
marketingexperiments.com
Honeyweb are your local marketing experts, contact us to discover how we can help your business.
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