Honeyweb Blog / Content Marketing
Our blog has been set up to provide you with helpful information regarding maximising the effectiveness of your online marketing strategy.
There are many interesting independent articles and whitepapers here to download and links to some of the best resources on the net.
17 Tips & Tricks to Improve Your Content
As digital marketing begins to mature, businesses are shifting their focus from implementation to optimization.
With more messages sent across more platforms content needs to stand out and earn attention – even in paid media.
Facebook calls this “thumb-stopping power” – does your content cause someone to stop scrolling and engage?
By Krista Neher
searchenginejournal.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
5 Tips to Improve Your Visual Content Efforts [Infographic]
Graphic content is essential to a great digital marketing mix.
The fact is, some types of information are just easier to consume in graphic format.
The visual shift has been present in digital marketing for some time, and while brands have been working to create more impressive, standout visual content.
By Bob Carver
socialmediatoday.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
How to Create a Social Media Content Strategy
Content is the heart of any social media strategy
To create a social media content strategy, brands absolutely need to create content that users want to consume.
So, what do consumers want from brands on social media?
By Nathan Mendenhall
socialmediatoday.com
Honeyweb are your local social media marketing experts, contact us to discover how we can help your business.
12 High-Converting Landing Pages (That’ll Make You Wish You Built ‘Em)
Don’t get us wrong: we love good-looking landing pages.
The way the colors contrast to draw attention; the striking custom photography and animation; the elegant application of negative space and rule-of-three layouts.
What Makes a High-Converting Landing Page?
By Garrett Hughes
unbounce.com
Honeyweb are your local website marketing experts, contact us to discover how we can help your business.
Should We Write Content for People or Search Engines?
All high-quality content pieces in written form have two things in common
They offer real substance to the reader, and each is well-written (or at least decently written [] ).
Digital content writers worry too much about “writing for SEO,” mistakenly focusing on writing for search engines instead of the human beings who are actually reading the content.
By Sam Hollingsworth
searchenginejournal.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
Exploring the Role of Content Groups & Search Intent in SEO
Patents show us what strategies Google chooses to research and invest in
Which in turn provides insight into how to best prepare a website for indexation by Google.
However, reading a patent can sometimes be tricky as our assumptions may not be true and the patent itself may have not been used yet.
By Alice Roussel
searchenginejournal.com
Honeyweb are your local SEO marketing experts, contact us to discover how we can help your business.
How to Use Supplemental Content to Get More Mileage from Big Content
The sheer volume of platforms and devices your consumers are using to discover, consume, and interact with content online is staggering.
Across social networks and websites, on mobile and in voice-only interfaces and more, Americans are consuming 3,138,420 GB of data every minute of the day.
In the face of such massive noise and competition, how can your content possibly stand out?
By Miranda Miller
searchenginejournal.com
Honeyweb are your local content marketing experts, contact us to discover how we can help your business.
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